Campaigns Archives | World Branding Forum

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Diageo remains committed to supporting the efforts of NOFAS-UK to prevent drinking during pregnancy Since 2008, Diageo — a global maker of beverage alcohol — has funded...

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Campaigns Featured News

Al Jazeera Launches the 2nd Phase of its Press Freedom Campaign

Olivia Pearce

June 26, 2018

With a series of videos in various languages, Al Jazeera seeks to shed light on the critical importance of press freedom around the world Al...

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Advertising Featured News

Accenture Interactive Takes Home Grand Prix for ‘JFK Unsilenced’

Joshua Hughes

June 22, 2018

Rothco, newly acquired by Accenture, racks up seven Lions throughout festival for its artificial intelligence-powered campaign that allowed JFK to speak once more At the...

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Featured Marketing News

Anheuser-Busch and USA Rice to Strengthen American Rice Industry

Nathaniel Mark

June 21, 2018June 13, 2023

Anheuser-Busch, one of America’s largest end user of domestic rice invests in partnership to drive sustainability and support local and regional economies Anheuser-Busch and USA...

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Campaigns Featured News

Deutsche Post DHL Group Employs 1,700 Refugees in Germany

Olivia Pearce

June 21, 2018

The DHL Group is also positioning itself globally by signing the UNHCR #WithRefugees petition Deutsche Post DHL Group has been involved in refugee aid in...

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Advertising Featured News

Procter & Gamble Advances Systemic Change for Gender Equality in Advertising

Joshua Hughes

June 20, 2018

Strategic partnerships with media and entertainment powerhouses Queen Latifah and Katie Couric launched by Procter & Gamble The Procter & Gamble Company advanced its commitment to...

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Campaigns Featured News

NBA’s Jeremy Lin Fights Bullying Through “You’ve Got the Power” Campaign

Olivia Pearce

June 20, 2018

The pro basketball player Jeremy Lin partners with DoSomething.org to kickstart an anti-bullying movement that is for students, by students Jeremy Lin has spent his...

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Advertising Featured News

Sublime Communications and Eureka Honoured for Marketing and PR Work

Joshua Hughes

June 20, 2018

Award-winning work from Eureka goes viral and shakes up floorcare category Sublime Communications, a full-service marketing and communications company and Eureka, a floorcare brand behind...

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Featured Marketing News

PepsiCo Expands Safe Water Access to nearly 16 Million People

Nathaniel Mark

June 19, 2018

The PepsiCo Foundation commits US$4.2 million to WaterAid to increase safe water access in at-risk communities in India and incremental US$2 million to China Women's...

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Advertising Featured News

Apple “Welcome Home” Campaign Wins Top Honours at the AICP Awards

Joshua Hughes

June 19, 2018

"Welcome Home" by Apple and directed by Oscar-winning director Spike Jonze earns most awarded campaign Apple earned top honours at the Association of Independent Commercial...

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Advertising Featured News

Doritos Creates the World’s Largest Doritos Chip Made in Jurassic Park

Joshua Hughes

June 18, 2018June 18, 2018

Limited-Edition Giant Doritos Gifted to Fans on Twitter; Final Jurassic Doritos Chip Auctioned for Charity In an "experiment" gone horribly right, Doritos have become dinosaur-sized...

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Campaigns Featured News

American Rhino Launches Its Summer 2018 Campaign

Olivia Pearce

June 15, 2018

Campaign by American Rhino to launch in-store, online, and via social media; and to be comprised of photo, video, and editorial elements exhibiting the aesthetic...