Campaigns Archives | World Branding Forum

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Calvin Klein Women marks first fragrance from Raf Simons for the fashion house Calvin Klein, a wholly owned subsidiary of PVH Corp, and Calvin Klein...

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Campaigns Featured News

Vivo Caps Extraordinary My Time, My FIFA World Cup Campaign in Russia

Olivia Pearce

July 16, 2018

Vivo becomes the first FIFA World Cup sponsor to join the music performance of the Official Song before the final match Global smartphone brand Vivo,...

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Branding Featured News

Renault Becomes the Official Automobile Partner of Paris Saint-Germain

Olivia Pearce

July 12, 2018

Paris Saint-Germain and Renault signed an official partnership, linking the two organisations for the next three seasons Together, Paris Saint-Germain and Renault will develop large-scale,...

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Campaigns Featured News

adidas Running Movement Unites Nearly One Million Runners Against Pollution

Olivia Pearce

July 11, 2018

Nearly one million runners from all over the world joined adidas and Parley For The Oceans during Run For The Oceans 2018 Today, adidas Running...

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Campaigns Featured News

One-Off MINI Auctioned for Good Cause at Festival of Speed 2018

Olivia Pearce

July 11, 2018July 11, 2018

One-off 3 door MINI to be presented to one of the chosen charities of the Duke and Duchess of Sussex For a quarter of a...

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Advertising Featured News

evian Unveils New Advertising in the US after Nearly a Decade of the Baby Saga

Joshua Hughes

July 9, 2018

The new evian creative draws inspiration from how people live young, and emphasises that Live young is more than an age, it is an attitude...

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Advertising Featured News

Mercedes-Benz Launches New C-Class International Marketing Campaign

Joshua Hughes

July 6, 2018

"Never Stop Improving" from Mercedes-Benz highlights elite athletes who train day after day to refine and improve their performance The market launch of the new...

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Campaigns Featured News

British Airways New Pilot Recruitment Campaign Takes Off

Olivia Pearce

July 4, 2018

British Airways BA CityFlyer is on active look-out for pilots to fly its fleet of modern Embraer 170 and 190 jets British Airways has launched...

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Campaigns Featured News

Coach Launches Its Autumn 2018 Global Advertising Campaign

Olivia Pearce

July 3, 2018

Selena Gomez returns for her third campaign for Coach Coach has announced the launch of its global advertising campaign for the Autumn 2018 collection with...

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Advertising Featured News

FCA Delivers First Campaign Featuring the Apple Experience

Joshua Hughes

June 29, 2018

Campaign for Jeep, Dodge, Ram, Chrysler, and FIAT features iconic music artists such as OneRepublic and Alice Cooper and highlights the Apple experience available in FCA vehicles The...

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Campaigns Featured News

Diageo Increases Awareness about the Dangers of Drinking during Pregnancy

Olivia Pearce

June 27, 2018

Diageo remains committed to supporting the efforts of NOFAS-UK to prevent drinking during pregnancy Since 2008, Diageo — a global maker of beverage alcohol — has funded...