Pandora repositions brand to ‘affordable luxury’
Pandora are repositioning their brand in a bid to save their dwindling sales. The brand saw sales increase 10-fold up to 2017 but in the...
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Starbucks releases creative expression website
Starbucks and their iconic female logo are synonymous with coffee. The highly recognisable logo and the creative behind it have been explained on a new...
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Doritos drops logo for latest campaign
In a bold move, Doritos—a flavoured Tortilla chips brand—have dropped its' name and logo from their latest advertising campaign. Working off the back of the...
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Vans – The Spirit of DIY
The popular shoe brand Vans, has created a new branding campaign, The Spirit of DIY celebrating the underground culture on which it was launched under....
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Hinge dating app – ‘designed to be deleted’
Hinge is taking an altogether different approach to it’s marketing - they want you to leave the app. The campaign for the dating app is...
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Pringles announced as latest sponsor for League of Legends EU Championship
Pringles will be the sponsor for one of the biggest eSports league in Europe, the League of Legends EU Championships (LEC). The first LEC season...
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Leicester City Football Club and Xpress Money Announce New Partnership
Leicester City FC names Xpress Money as Official Money Transfer Partner Leicester City Football Club has partnered with one of the world's fastest-growing money transfer...
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The North Face Unveils New SoHo Location
The North Face new retail environment will be the embodiment of the brand's DNA in a physical location The North Face announced its global retail...
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MDC Partners Hires Nate Napier to Handle Key Client Relationships
MDC Partners: Napier responsible for leading multi-agency integrations and innovations for network clients MDC Partners Inc announced that it has hired Nate Napier as Managing...
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Leo Burnett Chicago Names Jordan Doucette Chief Creative Officer
Leo Burnett Chicago - Doucette will oversee agency's creative and production departments Leo Burnett Chicago elevated Jordan Doucette to the role of Chief Creative Officer....
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VOSS Water and Dwayne Johnson Announce Strategic Partnership
VOSS stake acquired by Dwayne Johnson who will serve as strategic advisor as it expands into new categories, packaging and platforms VOSS Water has announced...
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LG Bolsters Ultra-Premium Presence At 2019 Evian Championship
LG Signature to take centre stage on all four days through a variety of events at the 2019 Evian Championship LG Electronics (LG) will celebrate...