Brand Ambassadors Archives | World Branding Forum

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The Presidente push highlights a tie-up with Cuban sensation, Gente de Zona, and will see executions debut across OOH, radio, and digital. Caribbean based beer-maker, Presidente, has...

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Nike Vision Shapes Up Performance Eyewear with Digital Push

Olivia Pearce

May 16, 2016May 16, 2016

The Nike Vision campaign by Catch New York will feature a three-part documentary series and Olympic medallist, Bershawn Jackson. After a two-year development process, Nike...

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Fiat Makes Classic 124 Spider Comeback with Wyclef Jean

Joshua Hughes

May 16, 2016May 16, 2016

The return of the 1967 model is being marked with a Fiat campaign featuring two primary spots and the ambassadorship of Wyclef Jean. Fiat is...

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Branding Campaigns Featured News

Massimo Dutti Extends Footprint to New Delhi

Deborah Joy Peter

May 13, 2016May 13, 2016

The launch marks the brand’s entry into India, with the new outlet set to house Massimo Dutti womenswear, menswear, footwear, and more. Massimo Dutti has...

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Heineken Light Debuts Best Tasting Push with Neil Patrick Harris

Anisha Kapoor

May 13, 2016May 13, 2016

The fresh Heineken Light campaign will feature two commercials and four digital videos starring Hollywood icon, Neil Patrick Harris. Heineken Light has unveiled the evolution of...

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Citi Launches #StandForProgress with Elite Lineup

Joshua Hughes

May 13, 2016May 13, 2016

The #StandForProgress platform was developed by Citi in conjunction with Team USA for the Rio 2016 Olympic and Paralympic Games. Citi has debuted #StandForProgress, a programme created to...

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Branding Campaigns Featured News

Biotherm Homme Bends It with David Beckham

Olivia Pearce

May 9, 2016May 9, 2016

The Biotherm Homme and David Beckham tie-up will see the launch of a men's grooming line and the athlete feature as global ambassador. Biotherm Homme, under the...

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Simmons Elevates Beautyrest Black Line with Tom Brady

Deborah Joy Peter

May 9, 2016May 9, 2016

The Simmons push featuring its brand ambassador focuses on the importance of restorative sleep and the latest mattresses collection. Simmons Bedding Company has secured an exclusive partnership with football...

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The ARMOURY At Champs Sports Heads to Texas

Deborah Joy Peter

May 6, 2016May 6, 2016

The ARMOURY At Champs Sports serves as a one-stop shop for brand enthusiasts and features the latest apparel and accessories. Under Armour has teamed up with Champs...

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Calvin Klein Fragrances Unveils Face of Deep Euphoria

Joshua Hughes

May 5, 2016May 5, 2016

Margot Robbie will star in a worldwide advertising push featuring the latest Calvin Klein women's fragrance debuting globally in August 2016. Calvin Klein Fragrances, a division...

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Pizza Hut Unveils Bacon Stuffed Crust with Bobby Moynihan

Olivia Pearce

May 4, 2016May 4, 2016

[caption id="attachment_7531" align="aligncenter" width="861"] Pizza Hut's 'You're Bacon Me Crazy' spot starring Bobby Moynihan.[/caption] An integrated campaign by Pizza Hut titled You’re Bacon Me Crazy...

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American Icons Drops New Beat for Macy’s Campaign

Joshua Hughes

May 4, 2016May 4, 2016

The new American Icons installation will feature designers, talent, a digital festival on YouTube, experiential in-store events, and more. Macy’s has launched its American Icons...