Beer Archives | World Branding Forum

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The Stella Artois campaign entails partnerships with Hollywood's Hilary Duff, Bombas & Parr, and performance creator, Juliette Campbell. Stella Artois has started a summer campaign designed...

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Featured Marketing News

Heineken Named Official Beer for International Champions Cup

Anisha Kapoor

May 25, 2016May 25, 2016

The Heineken partnership also includes deals with Relevant Sports and ESPN around retail promotions and ICC match broadcasts. Heineken has signed on as presenting sponsor...

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Advertising Featured News Videos

Saltwater Brewery Plays Safe with Edible Six-Pack Rings

Joshua Hughes

May 19, 2016May 20, 2016

Saltwater Brewery has launched an edible beer packaging solution, with a video released to capture the product’s ocean-friendly attributes. Florida-based craft beer-maker, Saltwater Brewery, has...

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Branding Campaigns Featured News

Presidente Adds Tropical Pizzazz with Caribe Mode On

Olivia Pearce

May 17, 2016May 17, 2016

The Presidente push highlights a tie-up with Cuban sensation, Gente de Zona, and will see executions debut across OOH, radio, and digital. Caribbean based beer-maker, Presidente, has...

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Featured Marketing News Videos

Heineken Light Debuts Best Tasting Push with Neil Patrick Harris

Anisha Kapoor

May 13, 2016May 13, 2016

The fresh Heineken Light campaign will feature two commercials and four digital videos starring Hollywood icon, Neil Patrick Harris. Heineken Light has unveiled the evolution of...

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Branding Featured News

Anheuser-Busch Drinks to Estrella Jalisco’s US Debut

Joshua Hughes

March 21, 2016June 13, 2023

Supported by a push titled This is Mexicanidad, the effort celebrates age-old Mexican traditions and its rich brewing history Anheuser-Busch is rolling out its light-flavoured pilsner...

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Heineken Celebrates Brand’s Stardom with Global Push

Joshua Hughes

February 29, 2016February 29, 2016

Themed There's more behind the star, the integrated campaign entails three new television commercials starring Benicio Del Toro Heineken has launched an integrated global marketing...

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Branding Design Featured News

Molson Coors Canada Brews History with Old Classic

Deborah Joy Peter

February 25, 2016February 25, 2016

Available in stores, the John HR Molson and Bros 1908 Historic Pale Ale offering celebrates the brand’s 230-year Canadian brewing heritage Molson Coors has introduced...