Automotive Archives | World Branding Forum

Read Time:1 Minute, 43 Second

North American Marketing Campaign For The All New 2017 Jeep Compass Began The Jeep brand is launching its North American marketing campaign for the all...

Read Time:2 Minute, 9 Second

Campaigns Featured Marketing

New Era of Lexus Performance and Design

Thomas Ng

May 3, 2017May 4, 2017

Lexus Unveils Pivotal Marketing Campaign To Debut The First Ever LC And LC Hybrid To launch the first ever 2018 Lexus LC, a vehicle that...

Read Time:1 Minute, 36 Second

Campaigns Featured News

Cars.com Compact Sedan Challenge

Thomas Ng

April 24, 2017April 25, 2017

2017 Honda Civic Named "Best Compact Sedan of 2017" by Cars.com Experts from Cars.com put the current crop of affordable compact cars to the ultimate...

Read Time:1 Minute, 22 Second

Volvo’s first all electric car will be made in China

Thomas Ng

April 21, 2017May 5, 2017

Volvo Cars to manufacture its first fully electric car in China Volvo Cars, the premium car maker, will build its first fully electric car in China,...

Read Time:1 Minute, 55 Second

Branding Featured News

Qoros Debuts Its Super EV at 2017 Shanghai Auto Show

Thomas Ng

April 20, 2017

Qoros Automotive Co. Ltd. showcased the Qoros Model K-EV, a high-performance electric vehicle Qoros Automotive Co. Ltd the progress of its two pronged strategy highlighted...

Read Time:1 Minute, 49 Second

Campaigns Featured News

Acura Debuts 2018 TLX with What A Ride Campaign

Olivia Pearce

April 12, 2017

World debut of Acura's 2018 TLX enhanced luxury sedan Coinciding with the world debut of Acura's refreshed and significantly enhanced 2018 TLX performance luxury sedan,...

Read Time:1 Minute, 43 Second

Campaigns Featured News

Mark Ronson Partners with Lexus to Launch the New LC

Olivia Pearce

April 11, 2017

Music producer Mark Ronson challenges audiences to 'Make Your Mark' in Lexus campaign Lexus latest creative collaboration with multi-award winning music producer Mark Ronson marks the launch of...

Read Time:1 Minute, 46 Second

Campaigns Featured News

Chevrolet initiates ‘Drive with Care – Protect your Precious’ campaign

Joshua Hughes

April 10, 2017April 11, 2017

The campaign is an extension to 'Drive with Care - Lost in the Rain' initiative introduced last year With a thought evoking theme focused on...

Read Time:1 Minute, 21 Second

Featured Marketing News

Honda Reveals 2017 Civic Si Coupe and Sedan

Joshua Hughes

April 7, 2017April 10, 2017

The all-new Honda Civic Si Coupe and Civic Si Sedan are revealed in a global reveal video broadcast on Honda's YouTube channel The exciting and...

Read Time:1 Minute, 44 Second

Branding Featured News

Ram Unveils New 2017 Rebel at Houston Auto Show

Thomas Ng

April 6, 2017

Ram Truck today unveiled updates to two of its leading model lines; the 2017 Ram 1500 Rebel and Ram Limited For 2017, Ram will add...

Read Time:1 Minute, 33 Second

Bosch and Daimler join forces to work on fully automated, driverless system

Thomas Ng

April 4, 2017

Co-development agreement between Bosch and Daimler seeks to bring introduction of fully automated and driverless driving by the beginning of the next decade Bosch and...

Read Time:1 Minute, 37 Second

Featured Marketing News Videos

Honda Drives Pet Adoption Home with 2017 CR-V SUV

Deborah Joy Peter

March 2, 2017March 2, 2017

As part of its marketing efforts for the CR-V SUV, Honda has created a digital campaign to spotlight pet adoption through Carlos PenaVega. Honda is...