Apps Archives | World Branding Forum

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Microsoft is making a major change to its Microsoft Office branding. After more than 30 years, Microsoft Office is being renamed “Microsoft 365” to mark...

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Featured General News

Snapchat’s new augmented reality content

Olivia Pearce

December 9, 2021December 10, 2021

Everyone's favourite photo based messaging service Snapchat has announced a big step promising the launch of a brand new global creative studio named arcadia. Arcadia...

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Branding Featured News

RBS launches Bó to tackle digital banking market

Olivia Pearce

November 28, 2019June 14, 2023

RBS have announced the launch of a new digital bank named Bó, in an attempt to tackle the ever growing digital banking marketing. The bank...

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News Technology

Apple to launch health Research app

Thomas Ng

November 15, 2019

Apple announced yesterday that they will be rolling out a Research app allowing consumers to contribute to health research in the US. The three studies,...

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Campaigns Featured News Social Media

TikTok unveils Fun & Safe campaign to keep its community informed

Thomas Ng

October 24, 2019

TikTok "Fun & Safe" campaign informs young users about safety options and encourages usage of app safety tools TikTok, a popular social media app, has...

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Branding

Sainsbury’s Nectar gets a brand refresh

Olivia Pearce

October 2, 2019

Nectar by Sainsbury’s has been given a brand refresh with a new app and website being launched. Following successful trials for their loyalty card scheme...

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Featured Marketing News

Starbucks Delivery launched

Anisha Kapoor

September 18, 2019September 18, 2019

Starbucks, one of the world’s largest coffee shop chains and a four-time winner of the World Branding Awards, is launching Starbucks Delivery in the UK....

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Featured Marketing News Technology

Duolingo launches first ever ad campaign

Thomas Ng

September 17, 2019September 18, 2019

The language learning app Duolingo has launched its first-ever marketing campaign. The launch comes following the appointment of the first and only UK employee Colin...

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Advertising Featured News Technology

RBS launches Spotify campaign

Thomas Ng

June 21, 2019June 21, 2019

In a bid to reach out to a younger audience, RBS will launch a paid ad, Easy Wins, demonstrating how easy it is to use...

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Wiivv and Dr. Scholl’s Step Up to 3D Heights

Thomas Ng

January 9, 2019January 25, 2019

Wiivv has joined forces with Dr. Scholl’s to deliver custom 3D-printed insoles to customers within the United States via a smartphone app. Footwear technology provider,...

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Campaigns Featured News Videos

Zift Touts Benefits of App with Campaign

Olivia Pearce

December 27, 2018January 4, 2019

Mobile app service, Zift, has kicked off an advertising campaign across television to educate parents with young children on its advantages. Zift, the mobile app...

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Zynga Flexes Supercar Muscle with Legends

Thomas Ng

November 22, 2018November 22, 2018

With the roll-out of Legends CSR Racing 2, Zynga sets some of the most iconic blockbuster cars in automotive history on the race track. Hot...