Advertising Archives | World Branding Forum

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As part of its global growth strategy, WPP will invest in two co-location campuses in India. The roll-out will commence with more than 3,800 people...

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Eat in full colour – Birds Eye £6 million campaign

Olivia Pearce

August 21, 2019August 21, 2019

In a bid to encourage consumers to eat more vegetables, Birds Eye have launched a £6 million campaign called ‘Eat in full colour’. The brand...

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Branding Campaigns Featured News

Herbal Essences plants wildflower billboard

Olivia Pearce

August 20, 2019August 20, 2019

Popular shampoo brand Herbal Essences are highlighting the dwindling butterfly population, and hope to bolster it, by creating billboards with wildflower seeds than can be...

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Advertising Featured News

Channel 4 celebrates diversity of stars

Joshua Hughes

August 20, 2019August 20, 2019

In a new campaign Channel 4 are using real-life viewer complaints to highlight the diversity of their stars. The new advert features a variety of...

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Advertising Featured Marketing News

McDonald’s launches spicy nuggets campaign

Joshua Hughes

August 16, 2019August 20, 2019

McDonald’s and Leo Burnett London have launched a new spoof-like campaign advertising their new spicy chicken nuggets. The campaign pokes fun at clothing brand launches,...

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Advertising Featured News

Guinness recognise Japan’s women’s rugby team

Joshua Hughes

August 15, 2019August 30, 2019

In their latest advert, Guinness tells the inspirational story of Japan’s women’s rugby team. Liberty Fields women’s rugby team formed in 1989, breaking with convention...

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Advertising Featured Marketing News

Galaxy repositions brand

Joshua Hughes

August 13, 2019August 20, 2019

Galaxy have launched a new ad with an aim to reposition their brand from one of elite luxury to realistic contemporary. Gone are the Galaxy...

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Advertising Branding Campaigns Design Featured Marketing

Ed Sheeran’s Heinz tattoo comes to life

Olivia Pearce

August 13, 2019August 20, 2019

Heinz have adopted Ed Sheeran for their latest special edition ketchup bottle. Longtime fan of Heinz ketchup, Ed Sheeran has a tattoo of a Heinz...

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Advertising Featured News

Gillette steps into tech

Thomas Ng

August 9, 2019August 9, 2019

In a bid to launch into the tech sector, Gillette have developed a new heated razor. Announcing itself as the world’s first heated razor, the...

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Advertising Industry

WPP Appoints Jasmine Whitbread to the Board

Anisha Kapoor

August 9, 2019

WPP Board to "benefit from her breadth of perspective and knowledge of many client sectors that WPP serves" WPP today announced the appointment of Jasmine...

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Advertising Branding Campaigns Design Featured News

McDonald’s goes minimalist in France

Olivia Pearce

August 9, 2019August 9, 2019

McDonald's have created a new minimalist style advertising campaign in France giving directions to the nearest branches. Using the famous McDonald's French fries, TBWA/Paris have...

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Advertising Industry

MDC Partners Hires Nate Napier to Handle Key Client Relationships

Anisha Kapoor

August 9, 2019

MDC Partners: Napier responsible for leading multi-agency integrations and innovations for network clients MDC Partners Inc announced that it has hired Nate Napier as Managing...