Advertising Archives | World Branding Forum

Read Time:1 Minute, 37 Second

Lexus has rolled out a marketing campaign, The New Frontier, in the United States. The push launches the city-centric UX luxury crossover. Lexus has created...

Read Time:51 Second

Advertising Featured News Videos

Dodge Partners with Lego for Metamorphosis

Joshua Hughes

January 3, 2019January 4, 2019

Dodge and Lego have rolled out a Speed Champions building set featuring the Challenger SRT Demon and a new marketing campaign. Dodge and the Lego...

Read Time:1 Minute, 3 Second

Advertising Featured News

Planet Fitness Gets into the Smoove Groove

Joshua Hughes

December 28, 2018December 28, 2018

Planet Fitness has teamed up with J.B. Smoove for a new ad campaign focused on driving membership and empowering people to get healthy. Planet Fitness has...

Read Time:1 Minute, 12 Second

Campaigns Featured News Videos

Zift Touts Benefits of App with Campaign

Olivia Pearce

December 27, 2018January 4, 2019

Mobile app service, Zift, has kicked off an advertising campaign across television to educate parents with young children on its advantages. Zift, the mobile app...

Read Time:1 Minute, 0 Second

Advertising Featured News Videos

Wisconsin Tourism Push Stars Donald Driver

Joshua Hughes

December 21, 2018December 24, 2018

The Wisconsin Department of Tourism has teamed up with former Green Bay Packers athlete, Donald Driver, for a new marketing effort. The Wisconsin Department of Tourism has...

Read Time:58 Second

Advertising Featured News

Essence Takes on Media Duties for India’s Airtel

Joshua Hughes

December 19, 2018December 19, 2018

Essence has been awarded the integrated media remit of Indian telco, Airtel, with the appointment set to take effect on 1 January 2019. Essence has...

Read Time:57 Second

Advertising Featured News Videos

Footaction Steps into Style with Guapdad 4000

Joshua Hughes

December 13, 2018December 13, 2018

Footaction has teamed up with recording artiste, Guapdad 4000, for the latest installment of its #No1Way campaign just rolled out. Footaction has introduced the second...

Read Time:1 Minute, 11 Second

Advertising Featured News

TBWA Names James Sowden Chief Strategist

Joshua Hughes

December 12, 2018December 12, 2018

TBWA in New York has announced the entry of former BBH veteran, James Sowden, who joins TBWA\Chiat\Day as Chief Strategy Officer. TBWA has hired James Sowden...

Read Time:1 Minute, 13 Second

Advertising Featured News Videos

Foot Locker Takes Nike Home for the Holidays

Joshua Hughes

December 5, 2018December 5, 2018

Foot Locker is collaborating with artistes and athletes from three US cities for the launch of the Home & Away sneaker collection from Nike. Foot Locker...

Read Time:1 Minute, 16 Second

Advertising Featured News Videos

AccorHotels to Tap Millions with Great Big Story

Joshua Hughes

November 30, 2018November 30, 2018

AccorHotels partners with Great Big Story to introduce its premium travellers to the makers of fine architecture, art, music, and culture. AccorHotels has partnered with...

Read Time:1 Minute, 37 Second

Advertising Featured News Videos

Tim Hortons Tells True Stories of Real Canadians

Joshua Hughes

November 29, 2018November 29, 2018

Breathing new life into its True Stories campaign platform, Tim Hortons is releasing a six-video creative series to inspire Christmas kindness. Canadian food and beverage...

Read Time:1 Minute, 24 Second

Advertising Featured News Videos

Petco Barks Up the Right Tree for Christmas

Joshua Hughes

November 26, 2018November 27, 2018

Petco has released its Holiday Tails push across multiple channels to include broadcast, digital, social media, and in-store advertising. Petco has created a campaign encouraging...