World Branding Forum

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The campaign is all about cutting away from the daily routine and draws from the core values that have inspired Cutwater since the brand's very...

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Campaigns Featured News

Estrella Jalisco partners America Ferrera to spread light and cheer

Olivia Pearce

December 16, 2020December 16, 2020

Estrella Jalisco is on a mission to spread brightness and colour, commits to giving free lights & paying the electric bills for families across the country...

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Campaigns Featured Marketing News

Coors Light introduces a festive tradition just for grownups

Joshua Hughes

December 10, 2020

Coors Light's "Build your #Beerman" for the chance to win a backyard winter wonderland this holiday season In a holiday season when nothing feels typical,...

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Campaigns Featured News

Postmates partners Lil Nas X to grant wishes around the world

Joshua Hughes

December 8, 2020December 8, 2020

Postmates' Holiday Campaign on Twitter is Back On December 7 Through 10 December Featuring Santa Nas X Postmates' fourth annual #BetterThanSanta is here and in the...

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Campaigns Featured News

Pepsi and iHeartRadio partners for the upcoming HBCU virtual showcase

Olivia Pearce

November 19, 2020November 19, 2020

Pepsi is bringing together the exceptional marching bands from Florida A&M, Hampton University, Prairie View A&M and North Carolina A&T – some of whom are...

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Campaigns Featured News

OREO fosters inclusivity with PFLAG National in their latest campaign

Eliza Jane

October 19, 2020

OREO continues #ProudParent campaign with release of new film and first-of-their kind limited edition cookies OREO, with the support of PFLAG National and their shared...

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Campaigns Featured News

Sprite launches “Create Your Future” voter education programme

Olivia Pearce

October 7, 2020

Sprite's programme will give young creators a platform to share why they vote and use the brand's resources, reach and partners in the hip-hop community...

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Advertising Campaigns Featured News

Head & Shoulders unveils its Take It Up To 100 campaign

Olivia Pearce

September 15, 2020

Patrick Mahomes and Troy Polamalu Are Back with Head & Shoulders to Take It Up to 100 Head & Shoulders, the official shampoo of the...

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Campaigns Featured News

Butterfinger introduces BFI with Halloween just around the corner

Olivia Pearce

September 15, 2020

The new campaign launches with a Halloween promotion encouraging Butterfinger thieves (aka parents) to turn themselves into the "BFI" for a cash reward Butterfinger, the...

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Branding Featured News

Pepsi brings local football fans a taste of the in-stadium action at home

Olivia Pearce

September 10, 2020

Pepsi will give Rams and Chargers fans the ultimate at-home experience including an exclusive pregame concert with rapper Jay Rock In celebration of the highly...