World Branding Forum

Read Time:2 Minute, 50 Second

Rebranding by MSL in Malaysia and Indonesia Highlights Commitment to Fast-Growing Region MSL, in conjunction with Publicis One, announced the expansion of the MSL brand...

Read Time:1 Minute, 37 Second

RITTA Celebrates Three Awards for Creativity in BMW Video Marketing

Anisha Kapoor

March 7, 2018March 7, 2018

Three AVA Awards Awarded to RITTA In Recognition for Creative Excellence in Video Marketing from BMW and MINI RITTA, a full-service marketing and advertising agency,...

Read Time:2 Minute, 6 Second

Advertising Industry

Leo Burnett Chicago Names New EVP, Executive Creative Director

Anisha Kapoor

February 16, 2018February 16, 2018

Kieran Ots Joins Leo Burnett Chicago from the Agency's Sydney Office to Lead Samsung Account Creative Kieran Ots was named Executive Vice President/Executive Creative Director...

Read Time:3 Minute, 24 Second

Advertising Campaigns Industry

Gunn 100 Reveals Top Ranking Agencies, Brands and Campaigns of 2017

Anisha Kapoor

February 12, 2018February 12, 2018

Ad campaign 'Meet Graham', AlmapBBDO, BBDO Worldwide, Omnicom Group, Nike, Volkswagen Group and USA Top Gunn 100 Rankings Gunn Report, the global index of creative...

Read Time:1 Minute, 57 Second

Branding Featured Marketing News

HARMAN Names Priyanka Chopra as Global Brand Ambassador

Nathaniel Mark

January 25, 2018February 5, 2018

Chopra Joins Growing Roster of Luminaries in Music, Entertainment and Sports with HARMAN Announcement HARMAN International, a wholly-owned subsidiary of Samsung Electronics, focused on connected technologies...

Read Time:1 Minute, 33 Second

Haier Showcases Smart Home Products at CES 2018

Thomas Ng

January 15, 2018February 2, 2018

Integration of Haier U+ smart air-conditioner with Amazon's Alexa smart home skills a success Chinese home appliance brand, Haier, was honoured with the Global Top...

Read Time:1 Minute, 39 Second

Featured Marketing News

Alibaba Group Generated Almost US$12 Billion In First 2 Hours of Shopping Festival

Anisha Kapoor

November 10, 2017November 11, 2017

Alibaba Group 2017 11.11 Global Shopping Festival saw participation from more than 140,000 brands Alibaba Group Holding Limited announced that it generated nearly US$12 billion/£9.1 billion...

Read Time:2 Minute, 38 Second

Branding Featured News

Intel and Turner Sports Bring Virtual Reality to NBA Fans with Partnership

Olivia Pearce

November 8, 2017

Intel will become the Exclusive Provider of Virtual Reality for the NBA on TNT and deliver live content for marquee matchups beginning with NBA All-Star...

Read Time:2 Minute, 7 Second

Branding Featured News Press Release

World Branding Awards 2017 Celebrated at Kensington Palace

Olivia Pearce

October 11, 2017September 26, 2018

Global World Branding Awards Winners include Apple, BMW, Cartier, Club Med, Coca-Cola, Facebook, Google, Lego, L'Oréal, Louis Vuitton, Samsung and Starbucks The fourth edition of...

Read Time:2 Minute, 17 Second

Advertising Featured Marketing News

Unity Technologies Powers Jigsaw With VR Advertisement

Joshua Hughes

October 9, 2017

Unity first-of-its-kind virtual reality advertisement debuts ahead of film release Unity Technologies, a leading creation engine for gaming and interactive entertainment and global content leader...

Read Time:2 Minute, 12 Second

Industry

Interbrand Reports Best Brands of 2017

Olivia Pearce

September 26, 2017September 26, 2017

Apple and Google Hold the Top Two Spots, while Ferrari, Netflix and Salesforce.com Enter the Interbrand Report Interbrand has named Apple, Google, and Microsoft as...

Read Time:3 Minute, 27 Second

Advertising Industry

IAA’s Regional Vice-Presidents to Drive Young Professional Engagement

Joshua Hughes

September 12, 2017September 12, 2017

The International Advertising Association (IAA) today announced the appointment of a new Global Young Professional team. The team has been elected from local Young Professional...