World Branding Forum

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LVMH Group has responded to a call for action launched by the French Minister for Gender Equality, Diversity and Equal Opportunities Each year, 25 November...

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Campaigns Design Featured News

DIESEL presents its Fall 2020 campaign, “Unforgettable Denim”

Eliza Jane

September 24, 2020

DIESEL commemorates the plans that had to be put on hold through personalising leather tags on denim DIESEL announces the launch of its brand's Fall...

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Advertising Campaigns Featured News

Diesel enhances the connection between superhuman and technology

Eliza Jane

September 8, 2020

Diesel discovers super-smartness is the best superpower in new smartwatch campaign Diesel writes a new chapter in its superhero-laden Spring/Summer 20 story, with a new...

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Advertising Campaigns Featured News

Schweppes ‘Here’s to Character’ campaigns growth into sophistication

Olivia Pearce

March 11, 2020

Schweppes campaign approaches the topic of growing up with fresh eyes, depicting a subtle, refined and surprising transition into maturity and sophistication. Schweppes is the...

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Advertising Industry

Justine Armour joins Grey New York as Chief Creative Officer

Anisha Kapoor

December 12, 2019December 12, 2019

Grey appoints first New York Chief Creative Officer since 2017: Justine Armour John Patroulis, Worldwide Chief Creative Officer of Grey, today announced that Justine Armour...

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Advertising Campaigns Featured News

Santa caught in the act whilst delivering presents to children

Olivia Pearce

November 15, 2019

Orange and Publicis Conseil launch Catch Christmas global campaign Orange, a multinational telecommunications brand, is launching its new Christmas campaign with Publicis Conseil around its star...

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Campaigns Featured News Technology

BT teaches children to code in iconic London landmark takeover

Thomas Ng

October 29, 2019October 29, 2019

BT is helping 5 million schoolchildren learn coding skills through its ‘Barefoot’ tech education programme British Telecommunications – BT is taking over the world-famous Piccadilly...

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Samsung and BBH London invite you to post a selfie with the ultimate backdrop

Thomas Ng

October 16, 2019

Samsung brand campaign goes to new heights to put your face in space Samsung is no stranger to bold marketing campaigns and today sets the...

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Advertising Featured News

Heineken proves that everybody can become a fan, even if you don’t know the rules

Joshua Hughes

September 20, 2019

Heineken supports the Rugby World Cup which is held in Japan for the first time Heineken, a three-time winner of the World Branding Awards, and...

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Campaigns Featured News

Orange speaks out across 27 countries about the risks of digital usage

Olivia Pearce

September 18, 2019

Orange campaign sets-out the Group’s commitment to ensuring that digital services remain a genuine opportunity for everyone Orange is launching a new awareness campaign designed...

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Advertising Campaigns Featured News

DIESEL takes on returning worn clothes in its new Autumn campaign

Joshua Hughes

September 6, 2019

DIESEL Autumn campaign talks about 'Wardrobing' and how fashion brands struggle with it DIESEL has introduced its new Autumn campaign, aptly called “Enjoy Before Returning”:...

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Advertising Featured News

Renault Launches New Idents on Sky Sports Featuring Thierry Henry

Joshua Hughes

August 9, 2019

Renault renews partnership with Sky Sports and celebrates the dedication of football fans to be part of the game Renault has launched its latest campaign ‘The...