World Branding Forum

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UK Plastics Pact by WRAP Adopted by 42 UK Businesses Bringing Together All Links in the Plastic Production Chain Unnecessary single-use plastic packaging will be...

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Campaigns Featured News

Pizza Hut Pulling Out All The Stops To Kick Off NFL Sponsorship

Olivia Pearce

April 25, 2018May 8, 2018

NFL superstar JuJu Smith-Schuster Drafted by Pizza Hut as Wide Receiver Serving as Ambassador for "Doorbell Dance" Campaign Pizza Hut, the Official Pizza Sponsor of...

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Featured Marketing News

Nexen Tire Completes 2018 Purple Summit for Worldwide Business Partners

Nathaniel Mark

April 25, 2018May 8, 2018

Stronger Ties Built with Worldwide Partners by Successfully Presenting Its Third PURPLE SUMMIT, Nexen Tire's Annual Integrated Marketing Campaign Nexen Tire, a leading global tyre...

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Featured Marketing News

Walmart Teams Up with Always #LikeAGirl to Support Girl Scouts

Nathaniel Mark

April 24, 2018May 8, 2018

Actress Abigail Breslin Kicked-Off the Always-Walmart Partnership with STEM Academy Event in Collaboration with Girl Scouts of the USA Based on the insight from the...

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Campaigns Featured News

Lipton Partners with WE to Support and Empower Female Tea Farmers

Olivia Pearce

April 24, 2018May 8, 2018

Financial and Business Tools Provided by Lipton to 80,000 Kenyan Women Lipton and WE, a family of organisations making doing good, doable, are working together to...

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Campaigns Featured News

Electrolux and AIESEC Mobilise Youth to act on Responsible Consumption

Olivia Pearce

April 23, 2018May 8, 2018

The Electrolux #ActSustainably Campaign Gives Opportunities for Young Leaders to Take Action on Food Sustainability Issues Electrolux and AIESEC today announced a joint initiative to...

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Advertising Featured News

Chloe Wine Debuts First-Ever Short Form Film at Tribeca Film Festival

Joshua Hughes

April 20, 2018May 8, 2018

Chloe Wine Collection Features Beautiful Aromas and Luxurious Flavours Poured Across the Festival as the Official Wine Chloe Wine Collection returns as the official wine...

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Branding Featured News

Farfetch Launches Technology Accelerator Dream Assembly

Olivia Pearce

April 20, 2018May 8, 2018

Burberry and 500 Startups Will Partner with Farfetch on Inaugural Dream Assembly Programme Farfetch, a global technology platform for the luxury fashion industry, launched its...

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Industry Marketing

Merkle | Periscopix Wins Award in Global Bing Partner Awards

Anisha Kapoor

April 19, 2018May 8, 2018

"Partner of the Year" Honour Given to Merkle | Periscopix in Recognition of its Innovative, Performance-Driven Work Merkle, a leading technology-enabled, data-driven performance marketing agency,...

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Advertising Industry Marketing

Omnicom Forms Brand Consulting Group

Anisha Kapoor

April 19, 2018April 19, 2018

Brand Consulting Group by Omnicom to Build Upon the Company's Core Growth Strategies Omnicom Group, a leading global marketing and corporate communications company, announced the strengthening of...

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Advertising Industry

Cannes Lions and ANA Launch CMO Growth Council

Anisha Kapoor

April 18, 2018May 8, 2018

New Cannes Lions Council Will Frame the Future Growth Agenda for Brands on the Global Stage The Cannes Lions International Festival of Creativity and the...

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Featured Marketing News

LEGO to Open Second Flagship Store in China

Nathaniel Mark

April 17, 2018May 8, 2018

Second Chinese LEGO Flagship Store Follows Openings in Shanghai Disneyland and Leicester Square, London The LEGO Group, one of the world's leading manufacturers of play...