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Malaysia’s largest digital platform for buying and selling, Mudah.my, has formed a strategic partnership with FinHero and RHB Banking Group. This alliance has birthed an advanced financial solution, uniquely tailored for the automotive industry. Leveraging cutting-edge technology, this collaboration offers innovative financial services, significantly enhancing accessibility and convenience for auto loan seekers.
Malaysia’s First Integrated Auto Finance Experience
This new tool helps Mudah Auto customers quickly find the best and most affordable car for them. This partnership combines technology and personalised finance to make buying a car easier. Customers can now compare cars, get better loan rates, and make faster decisions, a benefit only available through Mudah’s esteemed bank partners.
Mudah now offers instant online loan approvals to make buying a car easier. RHB is the first bank to partner with Mudah, but more banks and credit companies will be added soon. Mudah is the first in Malaysia to offer this service, and this approach is expected to enhance the conversion rate for their dealers. This feature is poised to revolutionise the hire purchase loan industry, providing faster and more convenient loan approvals compared to traditional methods, greatly cutting down the time and effort involved.
Top Lim, CEO of FinHero, said, “At FinHero, we are committed to leveraging cutting-edge technology to meet the evolving needs of the market. Our partnership with RHB Bank and Mudah.my highlights our dedication to integrating advanced tech to enhance financial accessibility and convenience for auto loan seekers. This collaboration has enabled us to take the time-consuming, often frustrating, manual process of applying for a car loan and turn it into a smooth, automated experience, streamlining the process of financing a car. We believe in utilising the latest technological advancements to provide the best financial tools available.”
Sien Vee Loc, Head of Consumer Finance, Group Community Banking, RHB Banking Group, expressed, “RHB Bank is proud to be the first bank to collaborate with FinHero and Mudah.my on this revolutionary financial solution. By combining our financial expertise with Mudah.my’s extensive automotive marketplace, we are transforming the car-buying experience by enabling customers to apply for auto financing directly on Mudah.my. This significantly simplifies the process, giving Mudah Auto customers instant preliminary results and ultimately empowering them to make informed decisions throughout their car-buying journey.”
Revolutionising car buying with Mudah.my’s Auto Mall
Mudah.my has introduced Auto Mall in May to make online car buying easier. A key highlight of Auto Mall is its comprehensive financing assistance. Car buyers often need help with loan approval processes, leaving many potential buyers unable to access the necessary funds to purchase their dream car. Auto Mall alleviates this burden by offering
personalised financing support, helping buyers navigate the complexities of securing loans from trusted financial partners and ensuring they receive competitive financing options tailored to their needs.
In addition, Auto Mall streamlines the car-buying process by offering a centralised marketplace with a diverse selection of certified cars from Mudah’s trusted sellers. Automotive experts provide personalised guidance, helping buyers find the perfect car that meets their preferences, budget, and lifestyle. Additionally, each vehicle undergoes a meticulous inspection process to ensure quality and reliability, assuring buyers that they are investing in a vehicle of exceptional value and condition.
“We understand the challenges that car buyers face in today’s market, from financing hurdles to the uncertainty surrounding the condition and value of cars,” said Peter Wong, Chief Business Officer and Head of Auto at Mudah.my. “With the launch of Auto Mall and our partnership with FinHero and RHB Bank, we are committed to addressing these challenges and revolutionising the car buying experience in Malaysia nationwide. Our goal is to empower buyers with the resources and support they need to make informed decisions and find their ideal vehicle with confidence.”
About Mudah.my
Mudah.my Sdn. Bhd is Malaysia’s largest digital platform for selling and finding almost anything – Semua Pun Mudah! Mudah.my’s mission is to democratise commerce by empowering everyone, especially individuals and budding entrepreneurs, with a platform of equal opportunity. Mcars is a sub-brand of Mudah.my and provides consumers with the convenience to easily Buy and Sell their vehicles to Mudah Auto at a competitive price.
To learn more about the brand, visit mudah.my.
About the RHB Banking Group
The RHB Banking Group, with RHB Bank Berhad as the holding company, is one of the largest fully integrated financial services groups in Malaysia. The Group’s core businesses are structured into five main business pillars: Group Community Banking, Group Wholesale Banking, Group Shariah Business, Group International Business, and Group Insurance.
The Group’s regional presence now spans seven countries, including Malaysia, Singapore, Indonesia, Thailand, Brunei, Cambodia, and Lao PDR.
To learn more about the company, visit rhbgroup.com.
