UK’s Pocket App Dials In with London Lab

A creative hub featuring new offices in Holborn, the brand’s debut makes for a cohesive digital environment to create and innovate

Pocket App, one of UK’s larger independent app developers, has launched London Lab. A hands-on creative hub featuring new offices in Holborn, the brand’s debut makes for a cohesive environment between its development team, partners, and customers.

Clients and collaborators involved with London Lab include global digital, technology, and innovation content provider Volume; Cab:app, a company that has just rolled out a high-performing national cab-hailing solution; and digital media agency, Disruptive Media.

The aforementioned brands are the first to tie up with the group, with more business expected to come on board beginning next year. According to the outfit, the network’s close proximity with its customers and affiliates fosters a nurturing atmosphere to grow its fledgling ideas.

Keenly aiming to achieve differentiation across an ultra-competitive landscape, Pocket App is a major innovator which has led the way with a number of new approaches to app development, with London Lab serving as one of its latest advancements.

A pioneer of low-cost offshore mobile app development, it is using the said extension as a platform for knowledge sharing and working together to bring new innovations to market. By creating a collaborative space, it is set to test concepts and develop fresh approaches to traditional app thinking.

It intend for London Lab to leapfrog the competition. Also, it recently won a silver award across the Not for Profit category at the UK Digital Experience Awards for its My Poppy app developed in support of The Sun newspaper’s Poppy Appeal and to contribute to The Royal British Legion Remembrance fundraising campaigns.

With a client base of agencies, corporates, brands, and mobile operators in diverse industries worldwide, the business has expertise across the entire mobile ecosystem. Its large crew in India supports its framework of a high quality control London-based management team using intelligent outsourcing where appropriate.

Established in 2011, Pocket App’s innovative approach has resulted in rapid growth over the past four years. It is now the leading independent in the sector, delivering a consistent annual sales growth of 50 percent. The company now employs more than 75 people globally.

“We are confident that not only will the Lab strengthen relationships with our existing partners, but also be a shining hub of innovation for the industry that will pave the way for new and exciting digital opportunities,” said Paul Swaddle, CEO of Pocket App.