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Titled Seven Bucks Digital Studios, the YouTube Channel launching in the summer is a tie-up between Studio71 and Dwayne Johnson.

Multi-platform entertainment company, Studio71, formerly Collective Digital Studio, has joined forces with San Andreas star and Hollywood icon, Dwayne Johnson, to premiere a YouTube channel titled Seven Bucks Digital Studios. The news has been confirmed by the former wrestling heavyweight himself via Instagram.

Slated to roll out in the summer, the said venture serves as a natural extension of the actor’s expertise and passion for social media platforms and digital content creation. The platform is set to deliver monthly collaborations with top digital native talent alongside an action-packed scripted online series.

Between his more than 100 million followers across social media and featuring his own videos, Johnson proves a sure-fire internet sensation. He is now prepared to spotlight the projects co-created with his fellow collaborators and executed through his company, Seven Bucks Productions.

“Through Seven Bucks Productions, Dwayne Johnson and Dany Garcia have built an entertainment brand that crosses all mediums, and we see this as an organic expansion of Johnson’s huge online presence,” said Dan Weinstein, President of Studio71.

About Post Author

Olivia Pearce

Branding Editor. Passionate about all things branding, I like to find out the stories behind a brand. If I do have any spare time, I enjoy watching documentaries.
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