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The Revlon Salon One-Step Hair Dryer and Volumizer offers a styling tool that places creativity and control in the consumer’s hands.

Revlon has launched its latest speciality hair dryer, a product designed to help users achieve pizzazz with speed and ease. Called the Salon One-Step Hair Dryer and Volumizer, the tool offers a two-in-one styling solution that places control in the consumer’s hands.

The new release delivers frizz-free volume, body, and shine from the front to the back of the head. Building on its dryer and styler success from last year, the brand has extended its One-Step collection to cater to beauty enthusiasts at home seeking salon results.

Its unique design produces the aforementioned outcome at the roots whilst treating each strand of hair with delicate care. The brush shape features curved sides for smoothing hair with slight volume, while the round edges create bounces and curled ends in just one step.

Meanwhile, the product’s nylon pin bristles are topped with ball tips that help de-tangle strands. Boar bristles have also been added for a gentler grip on the curved edge for improved body and damage minimisation. Said product will be available from September.

“We saw an enormous opportunity to provide a solution that directly addresses consumer need. The product helps women both dry and style their hair effortlessly to achieve the hair results they desire,” said Leah Bailey, President of Global Beauty for Helen of Troy.

About Post Author

Deborah Joy Peter

Staff journalist, World Branding Forum.
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