News Archives | World Branding Forum

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Solace will support strategic research and innovation projects to give Alpine Canada athletes and coaches data they can analyse and apply. Alpine Canada has entered into...

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Honor Drives Fans Gaga with Gala in 16 Countries

Thomas Ng

November 7, 2016November 7, 2016

The Honor sale promises deals across Belgium, Germany, France, Italy, Portugal, Spain, the UK, United States, and other key markets. Huawei-owned smartphone label, Honor, has...

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Advertising Featured News Videos

Visit Japan Journeys across Europe to Inspire Travel

Deborah Joy Peter

November 7, 2016November 7, 2016

The Japan National Tourism Organisation in London has added to its Visit Japan efforts by launching an ad push targeting 15 countries. The Japan...

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Branding Campaigns Featured News Videos

Christmas Comes Early with eBay Holiday Campaign

Olivia Pearce

November 7, 2016November 7, 2016

Titled The Giver, the spot takes eBay viewers on the emotionally gratifying journey of finding and giving the perfect holiday present. EBay has unveiled a...

Read Time:1 Minute, 27 Second

Featured Marketing News Videos

Hanes Ends the Smellfie with Antimicrobial Finish

Joshua Hughes

November 7, 2016November 7, 2016

The FreshIQ debut for men is being supported by a Hanes push titled End the Smellfie, which entails television and digital advertising. Apparel label, Hanes,...

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Branding Campaigns Featured News Videos

UGG for Men Does Autumn with Vic Mensa to Boot

Olivia Pearce

November 4, 2016November 4, 2016

The new UGG for Men push captures Vic Mensa’s unique style with four distinct looks shot in and around his hometown of Chicago, Illinois. UGG...

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Featured Marketing News

Church’s Chicken Plots $40 Million Expansion

Deborah Joy Peter

November 4, 2016November 4, 2016

Church’s Chicken has signed Volunteer Chicken on as a franchisee; the latter will open 10 Tennessee restaurants over the next five years. Church’s Chicken is set...

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News Technology

MoneyGram Partners with Bank of the Philippine Islands

Thomas Ng

November 4, 2016November 4, 2016

The collaboration strengthens the digital footprint of MoneyGram in the Philippines, one of the world's largest remittance markets. MoneyGram has inked a partnership agreement with the Bank...

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News Public Relations

Hill+Knowlton Wins 2018 Olympic and Paralympic Pitch

Anisha Kapoor

November 4, 2016November 4, 2016

Hill+Knowlton has secured an 18-month international communications remit for the PyeongChang 2018 Olympic and Paralympic Games. Public relations group, Hill+Knowlton, has been awarded an 18-month...

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Branding Featured News

Huawei Premieres the Mate 9 and Porsche Design

Olivia Pearce

November 3, 2016November 3, 2016

Following the success of the Huawei P9, the Mate 9 series features the second generation dual-lens camera co-engineered with Leica. Huawei has unveiled the Mate...

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Wileyfox Dials in with Swift 2 Smartphone Release

Thomas Ng

November 3, 2016November 3, 2016

Wileyfox expanded its portfolio with the introduction of the Swift 2 collection which sports a fresh look and boasts major tech upgrades. London-based mobile manufacturer,...

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Featured Marketing News Videos

Safilo Enhances Eyewear Production with 3D Printing

Deborah Joy Peter

November 3, 2016November 4, 2016

Safilo has stuck a partnership with Stratasys; the eyewear giant will use 3D printing for several key brands like Carrera, Dior, and more. Global eyewear...