Industry Archives | World Branding Forum

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Walt & Company Hired to Boost Chefling Smart Kitchen App Sales Walt & Company, an award-winning Silicon Valley tech public relations and social media agency,...

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Advertising Industry

Irwin Gotlieb Transitions to Senior Advisor to WPP from Chairman Role

Anisha Kapoor

April 6, 2018May 8, 2018

Gotlieb Steps Down as GroupM Global Chairman and Takes On Strategic Advisor Role for WPP GroupM, the media investment group of WPP, today announced that...

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Industry Public Relations

EquiFi Names Walt & Company PR Agency of Record

Anisha Kapoor

April 5, 2018May 8, 2018

Walt & Company Chosen to Provide Communications Strategy, Product Launch Campaigns, Media and Analyst Relations, and Other Communications Services for EquiFi Walt & Company, an...

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Advertising Industry

AMMUNITIONagency Names Whitney Pillsbury Chief Creative Officer

Anisha Kapoor

April 4, 2018May 8, 2018

Atlanta-Based Digitally-Led Creative Shop AMMUNITIONagency Continues Buildout of Senior Leadership AMMUNITIONagency officially hired Whitney Pillsbury, who most recently served as Executive Creative Director at Publicis NY...

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Industry Marketing

MDC Partners and Instrument Team Up in Strategic Partnership

Anisha Kapoor

April 3, 2018May 8, 2018

Partnership with Instrument Expands MDC's Digital Offering in Strategy, Creative and Technology MDC Partners has acquired a majority partnership interest in Portland, Oregon-based digital agency, Instrument....

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Industry Marketing

Meredith Announces New Sales and Marketing Structure

Anisha Kapoor

March 27, 2018May 8, 2018

New Structure by Meredith National Media Group Strengthens Role of Newly-Acquired Brands from Time Inc and The Foundry Meredith Corporation—a leading media and marketing company...

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Advertising Industry

Lumentus Expands Expertise; Adds Strategic Messaging Veteran

Anisha Kapoor

March 27, 2018

Major Expansion by Lumentus Continued with Addition of Eric Shultz Experienced messaging strategist and former broadcast journalist, Eric Schultz, has joined the digital communications agency,...

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Advertising Industry

Brands Pursue the Chinese Dream in BrandZ Top 100 Chinese Brands Ranking

Anisha Kapoor

March 26, 2018May 8, 2018

BrandZ China Top 100 Portfolio Brands Nearly Tripled the Growth Rate of the MSCI China Index Since July 2010 Technology giant Tencent has retained the...

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Industry Marketing

Brite Media Group Acquires Mesmerize Marketing

Anisha Kapoor

March 26, 2018May 8, 2018

Mesmerize CEO and COO to Join Brite Media in Leadership Roles and Operate Business Along with Existing Team Brite Media, a leading out-of-home advertising agency,...

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Advertising Industry Marketing

Meredith Names Klarn DePalma Executive VP Of MNI Targeted Media

Anisha Kapoor

March 23, 2018March 23, 2018

DePalma Will Lead Targeted Digital and Print Advertising Business, which Joined Meredith's Local Media Group after Acquisition of Time Inc Meredith Corporation has promoted Klarn DePalma...

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Industry Public Relations

WPP Appoints Chris Preuss to Lead Team Ford Public Affairs

Anisha Kapoor

March 23, 2018

Preuss to Bring Wealth of Experience and Leadership to WPP's Blended Public Affairs Team WPP has appointed Chris Preuss to the position of Executive Vice President,...

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Branding Industry

Anthem Worldwide Wins Certificates of Excellence for Packaging Designs

Anisha Kapoor

March 23, 2018May 8, 2018

The American Graphic Design Awards Awarded to Anthem for Brand Packaging Excellence Anthem, a global creative agency that actively connects brands with consumers by amplifying...