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A celebration of bacon, the latest Burger King roll-out follows the Cheetos Chicken Fries debut which commenced earlier in September.

Burger King has launched the Bacon King at its restaurants in the United States. The sandwich surprise features crispy bacon slices, two quarter-pound flame-grilled beef patties, American cheese, ketchup, and mayonnaise—all packed into a premium sesame seed bun.

The new menu releases is designed to appeal to diners with a distinct appetite for quality meat servings, bold flavours, and inventive pairings. A celebration of bacon, the Bacon King roll-out follows the Cheetos Chicken Fries debut which commenced earlier in September.

“Six strips of bacon, four slices of cheese and two big beefy flame-grilled patties. The Bacon King sandwich makes meat lovers’ dreams a reality. We know our guests are going to put this burger into heavy rotation,” said Alex Macedo, President North America at Burger King.

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Olivia Pearce

Branding Editor. Passionate about all things branding, I like to find out the stories behind a brand. If I do have any spare time, I enjoy watching documentaries.
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