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A new spot by Biotherm Homme, the film celebrates David Beckham’s legacy, which is captured through his extraordinary body of ink.

Men’s skincare giant, Biotherm Homme, has launched a fresh spot starring David Beckham. Shot by acclaimed director, Johan Renck, and themed Force Supreme: The Story of My Life, the film celebrates the sportsman’s legacy, which is captured through his extraordinary body of ink.

Standing for a generation of men who travel, work, and live more throughout their 40s, the legendary athlete remains a grooming icon and role model. His success story is still being written beyond his 40s, and he decides how to tell it for newly released push for the aforementioned line.

From cleansing to targeting the eye zone to hydrating, said range featuring the offer of the brand’s Force Supreme Life Essence proposition covers every step on the road to better, younger-looking skin. “I use Biotherm Homme Force Supreme serum to improve my skin,” said Beckham.

About Post Author

Olivia Pearce

Branding Editor. Passionate about all things branding, I like to find out the stories behind a brand. If I do have any spare time, I enjoy watching documentaries.
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