Marketing Archives | World Branding Forum

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Silk challenges athletes to sweat it out with Michael Phelps and Aly Raisman for a chance to win at-home gym essentials and free Silk ULTRA...

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Campaigns Featured Marketing News

Hisense launches its latest campaign with Paris Saint-Germain

Thomas Ng

January 22, 2021

'Live Bold' celebrates Hisense's uncompromising quality and a focus on the details that are built into every one of the brand's innovative products Hisense, one...

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Campaigns Featured Marketing News

Stella Artois reunites Eli Manning and Victor Cruz in latest ad

Joshua Hughes

January 20, 2021June 13, 2023

Eli Manning and Victor Cruz will take to the field together once more to give fans the play-by-play of four winning recipes that pair perfectly...

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Campaigns Featured Marketing News

Knorr Vietnam launches its Lunar New Year 2021 Music Video

Olivia Pearce

January 20, 2021

Knorr aims to rekindle the magic of traditional home-cooked Vietnamese Tet delicacies nationwide as a way to lift the family spirit To celebrate Vietnamese Lunar...

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Advertising Campaigns Featured Marketing News

Cheetos returns to the Super Bowl Stage with a mischievous campaign

Olivia Pearce

January 18, 2021January 18, 2021

Cheetos latest teaser playfully reveals the brand has teamed up with the Ashton Kutcher to steal the spotlight at Super Bowl LV with more talent...

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Campaigns Featured Marketing News

Jim Beam encourages beer fans to take a break from in latest campaign

Olivia Pearce

January 7, 2021

The campaign encourages drinkers to add the Jim Beam Highball to their repertoire and order one when they're looking for a light and refreshing option...

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Campaigns Featured Marketing News

Toyota celebrates life’s spontaneous moments in latest campaign

Olivia Pearce

January 5, 2021January 5, 2021

Toyota's "The Sienna Life" campaign encourages viewers to discover a new appreciation for life's special moments, large or small The adventurous life awaits! "The Sienna...

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Advertising Branding Campaigns Featured Marketing News Press Release Public Relations

World Branding Awards 2020-2021 sees over 400 named ‘Brand of the Year’

Eliza Jane

December 15, 2020December 16, 2020

More than 250,000 consumers participate in the 2020-2021 World Branding Awards The highly prestigious World Branding Awards – the ultimate global brand recognition accolade, now...

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Campaigns Featured Marketing

Mercedes-AMG unveils its latest marketing campaign with Lewis Hamilton

Joshua Hughes

December 15, 2020December 15, 2020

The record-breaking world champion is putting his weight behind E PERFORMANCE in the Mercedes-AMG Project ONE What will the seven-times Formula 1 world champion be...

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Campaigns Featured Marketing News

Heineken and Publicis Singapore introduces “The Driver’s Fridge”

Eliza Jane

December 15, 2020December 15, 2020

Heineken's Driver's Fridge is aimed to convince the country that they can enjoy a can of beer before hopping into their car Thirsting for a...

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Campaigns Featured Marketing News

Olay Body partners Olympic Snowboarder Jamie Anderson

Olivia Pearce

December 10, 2020

Olay Body partners Jamie Anderson to celebrate the journeys of fearless women that brave the harshest winter conditions every day Ahead of the cold winter...

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Campaigns Featured Marketing News

Coors Light introduces a festive tradition just for grownups

Joshua Hughes

December 10, 2020

Coors Light's "Build your #Beerman" for the chance to win a backyard winter wonderland this holiday season In a holiday season when nothing feels typical,...