Featured Archives | World Branding Forum

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Toys "R" Us strengthens its commitment to technology by implementing Openbravo Commerce Cloud software in all its stores in order to improve user experience Toys...

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Branding Featured News Technology

LG Bolsters Ultra-Premium Presence At 2019 Evian Championship

Thomas Ng

July 26, 2019

LG Signature to take centre stage on all four days through a variety of events at the 2019 Evian Championship LG Electronics (LG) will celebrate...

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Visa Sets Sights on a “Cashless Japan” a Year before Tokyo 2020

Thomas Ng

July 25, 2019

Visa and its partners build a digital legacy for Japan and help to accelerate economic growth With one year to go until the Olympic Games...

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Featured Marketing News

Starbucks-Uber Eats Partnership Set for Early 2020 in the US

Nathaniel Mark

July 25, 2019

Starbucks continues expansion in partnership with Uber Eats to address US$24 billion/£19.2 billion US online food delivery category Starbucks Coffee Company announced plans to make...

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Branding Featured News

Shaq by Skechers Launches Basketball Footwear for Kids

Olivia Pearce

July 24, 2019

Skechers kids' collection makes it possible for kids to play basketball like Shaquille O'Neal While few can fill Shaquille O’Neal’s size 22 shoes, Skechers is...

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Advertising Featured Marketing News

Extinction Rebellion and Stella McCartney team up

Anisha Kapoor

July 24, 2019July 24, 2019

Extinction Rebellion and Stella McCartney have come together for McCartney’s Winter Collection for 2019. McCartney who is well known for environmental activism has taken one...

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Advertising Featured Marketing News

Budwesier signs with Premier League and LaLiga

Joshua Hughes

July 24, 2019July 24, 2019

AB Inbev, owner of Budweiser has signed a partnership deal with England & Wales’ FA Premier League and Spain’s LaLiga with advertising to cross over...

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Campaigns Featured News

Gap Celebrates Back To School with the Launch of ‘Forward’ Campaign

Olivia Pearce

July 24, 2019

Gap 'Forward' campaign features cast of bold kids who are breaking boundaries Gap, an iconic American clothing brand, launched the GapKids 'Forward' Back To School...

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Featured Marketing News

Müller pop-up offers 28,000 combinations

Anisha Kapoor

July 22, 2019July 22, 2019

Müller yoghurt have opened a pop up store which will offer a total of 28,000 combinations. The popular yoghurt snack, known for its different flavoured...

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Advertising Branding Campaigns Featured Marketing News

Vodafone ‘Be Unlimited’ campaign

Joshua Hughes

July 22, 2019July 22, 2019

Vodafone, who began its rollout of 5G earlier this month have launched a new campaign, 'Be Unlimited', ditching Martin Freeman in favour of a fresh...

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Featured Marketing News

Tru Kids Brings Toys”R”Us Stores Back in the US

Nathaniel Mark

July 19, 2019

Tru Kids partners with b8ta to bring reimagined Toys"R"Us stores to US kids and families Tru Kids Brands, the parent of the Toys"R"Us brand will bring...