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Blackpink’s Lisa has officially joined the ranks of Louis Vuitton as the brand’s newest ambassador. The partnership is confirmed after months of speculation fuelled by her attendance at the Fall 2024 Ready-To-Wear show and numerous social media appearances showcasing Louis Vuitton pieces.
“I am thrilled to welcome Lisa as a house ambassador,” said artistic director Nicolas Ghesquière in a press release. “Her daring spirit and charisma are incredibly compelling. She is as bold and creative with her music as her fashion, and it is a privilege to accompany her on this journey.”
Lisa expressed her excitement about the new partnership: “It’s an honour to work with a brand I admire so much. I’m eager to create unforgettable moments with Louis Vuitton. The brand’s timeless originality, especially with its iconic monogram, is truly inspiring. I aspire to embody that same spirit.” She also revealed her love for the Pic Trunk monogram, which she carried at the brand’s 10th anniversary show in March.
Before becoming the face of Louis Vuitton, Lisa, whose real name is Lalisa Manobal, served as an ambassador for the LVMH-owned brand Celine. This year, the 27-year-old Thai star is branching out on her own, proving to be a force to be reckoned with beyond her successful career with Blackpink.
Lisa, the K-pop superstar, took a significant step in her career this year by launching her own management company, LLOUD, in February.
Her solo journey continued to soar with the release of her new single, “Rockstar,” which quickly topped the charts. To add to the excitement, the music video features scenes filmed in her home country of Thailand, specifically in Bangkok.
The song also served as a subtle hint of her growing relationship with Louis Vuitton, with the lyric “Tight dress, LV sent it” sparking anticipation among fans.
Lisa’s career continues to soar as she adds another accomplishment to her stellar 2023. In addition to her solo music debut, she has ventured into acting with a role in the next season of “The White Lotus,” filmed on location in Thailand. Fans eagerly await news about her character.
With Lisa’s bold style and Louis Vuitton’s timeless elegance, this partnership promises to be a dynamic fusion of fashion and creativity. Fans and fashion enthusiasts alike can look forward to seeing the exciting collaborations and unforgettable moments that will emerge from this new chapter.
