Celebrating its American Grilled Cheese classic, Kraft is offering free sandwich deliveries for one day only at Times Square in New York City.

In conjunction with the holiday season, Kraft is aiming to make kids happy with a special emergency delivery service of its American Grilled Cheese sandwiches. For one day only, parents checking out Times Square with their children can text for free sandwich deliveries.

A limited-time offering, the brand is using the promotional platform to make the New York City destination more memorable for visiting families by adding fun Christmas magic to the experience. Times Square can be overwhelming for tired tots, hence, the convenience deal.

Anticipating the needs of parents to fill the hungry mouths of their young ones, Kraft is seeking to turn tasteful bites into big smiles. A smart solution to soothing tantrums and preventing meltdowns, the service will run on 20 December from 12:00 pm to 6:00 pm.

Customers need only text CHZ with their name, location in the area, and required number of grilled cheese sandwich orders to 797979. Once processed, the Grilled Cheese Sandwich orders will be delivered right to the desired spot.

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