Campaigns Archives | World Branding Forum

October 27, 2015October 27, 2015

Via the said canvas, users can build personalised galleries featuring original digital artwork on high-quality extended-use display screens Digital art platform provider, Blackdove, has partnered with...

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October 26, 2015October 26, 2015

Kia Launches Optima Push Featuring NBA’s Blake Griffin

Anisha Kapoor

The carmaker’s latest marketing campaign includes a series of four new TVCs featuring brand ambassador and NBA All-Star, Blake Griffin Automotive giant Kia has rolled out...

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McGladrey Ushers In Rebrand with Global Push

October 26, 2015October 26, 2015

The publisher has consolidated its business under a unified brand to operate as RSM International across its more than 110 markets Formerly McGladrey, RSM, has...

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Dairy Queen Celebrates Fandom with Kingly Treatment

October 21, 2015October 21, 2015

In partnership with Diet Coke, the food giant has launched a nationwide promotional push to reward fans by granting wishes Dairy Queen has partnered with...

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Avon Offers a Whiff of Outspoken Party! Featuring Fergie

October 20, 2015October 21, 2015

The launch of the new fragrance marks the next chapter of the brand’s partnership with the multi-platinum singing sensation Avon has activated the next chapter...

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Branding Campaigns Featured News Videos

SC Johnson Instills Trust with Family Inspired Push

October 19, 2015October 19, 2015

A multi-pronged initiative, the campaign includes executions across TV, digital, retail, and social engagement efforts for the personal touch Homecare heavyweight, SC Johnson, has unveiled the...

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Kraft and Stars Wars Join Forces for Co-branded Campaign

October 19, 2015October 19, 2015

The core components of the execution entails a series of commercials for television as well as a Kraft Star Wars Room FMCG giant, Kraft, has...

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Carl’s Jr. Whips Up Three-Way Combo Deal for New Push

October 15, 2015October 23, 2015

The collaboration is the chain’s biggest promotional tie-in and Call of Duty’s inaugural in-game integration with a quick-service restaurant brand Carl’s Jr. and Hardee’s have...

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Royal Caribbean Inspires Unique Experiences with Come Seek