Olivia Pearce, Author at World Branding Forum

Read Time:1 Minute, 38 Second

Revlon to launch campaign with Sofia Carson in Spring this year Global beauty brand, Revlon, recently announced actress and recording artist Sofia Carson as its...

Read Time:3 Minute, 29 Second

Campaigns Featured News

Secret Deodorant “All Strength, No Sweat” celebrates personal strength

Olivia Pearce

January 6, 2020

Secret Deodorant spot uses custom-made anthem by Grammy-nominee Jessie Reyez and features actress Camila Mendes, Olympic Gold Medalist Swin Cash and others Secret Deodorant debuted...

Read Time:2 Minute, 2 Second

Campaigns Featured News

Crocs and Priyanka Chopra Jonas to donate Classic Clogs to UNICEF

Olivia Pearce

December 16, 2019

As part of her Brand Ambassador role with Crocs, Chopra Jonas secured a partnership between the iconic shoe brand and UNICEF; now, the organisations will...

Read Time:1 Minute, 18 Second

Campaigns Featured News

Morrisons releases heartwarming low-budget Christmas ad

Olivia Pearce

December 12, 2019

Morrisons employees create low-budget film to show supermarket's efforts at giving unsold food to the poor and homeless Morrisons, one of the largest supermarket chains...

Read Time:1 Minute, 34 Second

Campaigns Featured News

Burger King makes customers listen to Star Wars spoilers for a free Whopper

Olivia Pearce

December 12, 2019

Burger King Germany makes customers choose between a flame-grilled Whopper or Star Wars Burger King Germany has taken spoiler culture to a whole new level...

Read Time:1 Minute, 59 Second

Campaigns Featured News

Freshpet gets kids and cute dogs to retell classic holiday stories

Olivia Pearce

December 10, 2019

Freshpet "Unofficial Holiday Tails" combines the cuteness of dogs with the imagination and comedic innocence of kids Freshpet, Inc, a producer of fresh, real food...

Read Time:1 Minute, 41 Second

Campaigns Featured News

Robert Herjavec joins ONEflight International as brand ambassador

Olivia Pearce

December 9, 2019

ONEflight International, one of the fastest-growing and industry leaders for accessible private jet travel, launched its inaugural video campaign last week featuring Robert Herjavec. Best...

Read Time:46 Second

Branding Featured News

RBS launches Bó to tackle digital banking market

Olivia Pearce

November 28, 2019June 14, 2023

RBS have announced the launch of a new digital bank named Bó, in an attempt to tackle the ever growing digital banking marketing. The bank...

Read Time:1 Minute, 11 Second

Advertising Campaigns Featured News

Santa caught in the act whilst delivering presents to children

Olivia Pearce

November 15, 2019

Orange and Publicis Conseil launch Catch Christmas global campaign Orange, a multinational telecommunications brand, is launching its new Christmas campaign with Publicis Conseil around its star...

Read Time:2 Minute, 41 Second

Branding Featured News

Wolff Olins reimagines Vonage as a next-generation communications brand

Olivia Pearce

November 13, 2019

Vonage on path to become world's most flexible communications platform with new human-centered design Vonage, a provider of residential telecommunications services based in New Jersey,...

Read Time:2 Minute, 17 Second

Campaigns Featured News

Domino’s celebrates JOMO: The Joy of Missing Out

Olivia Pearce

November 1, 2019

Domino's bolsters presence as perfect partner to the Joy Of Missing Out Domino's Pizza UK, an American pizza brand, and VCCP UK antidotes fears of missing...