Advertising Archives | World Branding Forum

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Star-Studded Joint Advertisement a First for PepsiCo Products Doritos Blaze and MTN DEW ICE, both products of PepsiCo, unveiled their joint advertisement that will air...

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Advertising Branding Featured News

M&M’S Spokescandy Becomes Human in Latest Ad

Olivia Pearce

January 30, 2018January 30, 2018

Iconic Red M&M'S Spokescandy Experiences Life as Danny DeVito The M&M'S Brand released its new Super Bowl commercial online in advance of its airing during...

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Advertising Campaigns Featured News

New Budweiser Commercial Celebrates Employees

Joshua Hughes

January 26, 2018June 13, 2023

Budweiser commercial spotlights emergency drinking water programme, pledging to do more through new commitment Budweiser released its Super Bowl LII commercial showcasing Anheuser-Busch employees, who...

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Advertising Campaigns Featured News

Meet the Kardashians in New Calvin Klein Global Campaign

Joshua Hughes

January 25, 2018January 25, 2018

Calvin Klein Campaign Led by Kim Kardashian West, Khloé Kardashian, Kourtney Kardashian, Kendall Jenner and Kylie Jenner Calvin Klein, a wholly owned subsidiary of PVH...

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Advertising Industry

Major Changes Introduced to Gunn Report

Anisha Kapoor

January 24, 2018

Gunn Report Re-Launch Integrated into WARC Major changes are being introduced to Gunn Report, a global index of creative excellence in advertising, to reflect the...

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Advertising Featured News

Subaru Unveils New “Dog Tested. Dog Approved.” TV Ads

Nathaniel Mark

January 23, 2018January 23, 2018

The love for four-legged friends continued by Subaru with a series of custom digital content and partnerships Continuing its tradition of creating popular pet-focused ads,...

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Advertising Featured News

Danny DeVito Stars in M&M’S Super Bowl LII Commercial

Joshua Hughes

January 23, 2018January 23, 2018

Brand Releases Online Video with Comedian Danny DeVito to Tease its New Super Bowl Spot M&M'S released a short online video revealing that Danny DeVito...

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Advertising Industry

Saharath Sawadatikom Joins ADFEST 2018 as Jury President

Nathaniel Mark

January 18, 2018

Saharath Sawadatikom of CJ WORX to lead the Direct Lotus and Promo Lotus categories as Jury President at ADFEST 2018 Sawadatikom is Managing Director, Creative and...

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Advertising Branding Industry Public Relations

LEWIS Appoints Jen Dobrzelecki as SVP in US Leadership Skill Expansion

Anisha Kapoor

January 8, 2018

Dobrzelecki To Lead the Development and Expansion of LEWIS' New York Office LEWIS, a global marketing and communications agency, has appointed Jen Dobrzelecki as Senior...

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Advertising Branding Industry Public Relations

BSSP And Current Marketing To Spearhead Advertising And PR for Sovos Brands

Anisha Kapoor

January 5, 2018

The two agencies join Hatch, the fellow San Francisco-based branding and creative agency, who will lead design work for Sovos Brands Sovos Brands, a food...

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Advertising Industry Marketing

Meredith Promotes Patrick McCreery to EVP of Operations

Anisha Kapoor

January 4, 2018

McCreery to Oversee All Station Operations for Meredith Corporation Meredith Corporation, a publicly held media and marketing services company, announced that Patrick McCreery has been promoted...