Advertising Archives | World Branding Forum

McDonald’s celebrates the unnoticed “Night Workers”

March 9, 2020

McDonald's campaign celebrates millions of dedicated and often unseen people in the UK and Ireland working overnight Fast-food chain McDonald's and Leo Burnett London have today...

Read Time:1 Minute, 33 Second

McCormick says your meals are ‘gonna be great’ in latest ad

March 2, 2020

McCormick assures cooks and homemakers that their meal is 'gonna be great' in latest US campaign McCormick & Company, a global flavour brand, recently launched...

Read Time:2 Minute, 15 Second

Epson launches ad campaign with Lucille and Shaquille O’Neal

February 28, 2020

Epson FastFoto scanner campaign highlights the importance of preserving, sharing and organising family memories Understanding "Mother Knows Best," global technology brand Epson today launched an...

Read Time:3 Minute, 16 Second

Pure Leaf Iced Tea and Amy Poehler teach us the art of No-ing

February 28, 2020

Pure Leaf "No Is Beautiful" campaign encourages us to say "no" to the things that do not matter so we can say "yes" to more...

Read Time:2 Minute, 29 Second

Advertising Industry

GALLEGOS United harnesses expertise of two senior team members

Anisha Kapoor

February 27, 2020

GALLEGOS United welcomes Brenda Schneider as Group Account Director and Becky Peterhansen as Director Of Social Engagement & Content Award-winning creative advertising agency GALLEGOS United,...

Read Time:1 Minute, 56 Second

Advertising Industry

Zimmerman fortifies creative chops with Wade Alger as CCO

February 27, 2020

Zimmerman hires former GEICO creative lead to drive immersive commerce approach Zimmerman Advertising, an Omnicom Group company, has appointed Wade Alger as its new Chief...

Read Time:1 Minute, 12 Second

Aldi suggest that ‘You might like Aldi’ in new TV ad

February 25, 2020

Aldi 'Like' campaign features 91-year-old great-grandmother Jean who was in similar ad nine years ago Aldi, a German discount supermarket chain, has just released a...

Read Time:2 Minute, 13 Second

Experts say alcohol ads lead to youth drinking, needs more regulation

February 24, 2020

The marketing of alcoholic beverages is one cause of underage drinking, according to new research in the Journal of Studies on Alcohol and Drugs. Because...

Read Time:1 Minute, 56 Second

WhatsApp launches first ever global brand campaign in Brazil

Olivia Pearce

February 20, 2020

WhatsApp uses real story to pay tribute to solidarity amongst Brazilian community Social communications app by Facebook, WhatsApp, has chosen Brazil to launch its first-ever...

Read Time:1 Minute, 28 Second

Burger King Whopper timelapse shows mould as a beautiful thing

February 20, 2020

Burger King showcases Whopper sandwich growing mould to demonstrate the beauty of no artificial preservatives Burger King has pulled a surprising, global, integrated advertising campaign...

Read Time:4 Minute, 3 Second

Gillette and Raheem Sterling spotlight toxic masculinity in latest ad