World Branding Forum

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Wavemaker Appointment Brings Together On-and-Offline Media Communications Planning and Buying Across 3 Adobe Core Product Clouds Wavemaker, GroupM’s media, content and technology agency, has been...

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Industry Marketing

Oleg Korenfeld Appointed as Global Chief Platforms Officer at Wavemaker

Anisha Kapoor

January 15, 2018

Korenfeld to Develop and Deploy Wavemaker Platforms Suite Globally Wavemaker, a media, content and technology agency, has appointed Oleg Korenfeld as Global Chief Platforms Officer....

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Advertising Industry

Natalia Kiryanova Named CEO of Russian MEC-Maxus Wavemaker Agency

Anisha Kapoor

January 2, 2018

Natalia Kiryanova to take on CEO role of MEC and Maxus Wavemaker in Russia effective January 2018 Tim Castree, Global CEO of MEC and Wavemaker announced...

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Advertising Branding Campaigns Featured News

Napolina Innovative Campaign Puts Tinned Tomatoes on a Pedestal

Maheen Fatima

October 13, 2023

Possibly, you've heard that brands often take their campaign to a new height. But in one strange case, a well-renowned Italian brand heightened its product...

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Advertising Industry

WPP Invests in New Manchester Campus

Anisha Kapoor

July 4, 2019

WPP new campus will be a flexible and inclusive working environment with wellbeing at the heart of its design WPP is to create a new...

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Advertising Featured News

Danone North America Debuts Two Good Yogurt

Joshua Hughes

January 15, 2019April 24, 2019

In response to the rising demand for options with less sugar, Danone North America has launched its Two Good low-fat Greek yogurt range.

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Advertising Industry

WPP Expands Co-Location Strategy with Enlarged Toronto Campus

Anisha Kapoor

July 31, 2018

New WPP facility will supplant an existing smaller campus in Toronto WPP, a communications services company, will consolidate its portfolio of operating companies in Toronto...