World Branding Forum

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The beer market in Europe is expected to grow at a steady CAGR of more than 1% during the forecast period, according to Technavio. This...

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Entertainment Featured News

De Beers and A-Listers Steal the Spotlight at the 2024 Oscars

Jordan

March 12, 2024March 12, 2024

De Beers Jewellers natural & ethically sourced diamond jewellery dazzled on Lupita Nyong’o, Danielle Brooks, and Simu Liu at the 96th annual Academy Awards.

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Advertising Branding Campaigns Featured News

Corona Beer Pairs with Talia Coles for a Merry Feliz Navidad

Maheen Fatima

November 21, 2023

This winter holidays, Corona Beer integrates a unique twist on the traditional ugly sweater concept and innovative designer beer bottles. Following this blend, Corona partners...

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Advertising Campaigns Featured News

SouthNorte Beer Co. launches its first ad campaign with Gallegos United

Olivia Pearce

July 9, 2020

SouthNorte's 30-second spot in both English and Spanish language versions was created by Gallegos United and produced by Oakleaf Productions and Lean House Media Founded...

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Carlsberg UK announces a joint venture beer company with Marston’s PLC

Olivia Pearce

June 1, 2020

Winner of the World Branding Awards, Carlsberg UK company and Marston’s PLC have recently announced a proposed deal to form a joint venture beer company...

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Advertising Featured News Videos

Tecate Ups American Beer Game with Titanium

Joshua Hughes

March 6, 2019March 7, 2019

Tecate has announced the release of Titanium into the United States, the first Mexican import to disrupt the category with a high-ABV beer. Tecate has...

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Campaigns Featured News Videos

Tiger Beer and WWF join forces to fight illegal tiger trade

Olivia Pearce

May 30, 2017May 31, 2017

Partnership Begins With a Donation of US$1/£0.78 Million to WWF and a Digitally Led Campaign Tiger Beer and WWF are inviting people around the world...

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Featured Marketing News

Diageo Rebrands U.S. Beer Business with Name Change

Anisha Kapoor

August 10, 2016August 10, 2016

The group’s new name will convey the brewing credentials of Diageo label and its commitment to the broad category of premium beer. Diageo is changing...

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Branding Campaigns Featured Marketing News

Cadbury partners Goose Island with its first-ever creme flavoured stout

Joshua Hughes

March 4, 2021

For those with an inner child longing to have time in the sun, Cadbury Crème Egg flavoured stout has arrived Cadbury Chocolate brand has teamed...

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Design Featured News

Coors Light to bring infinitely recyclable aluminium cups to stadium fans

Joshua Hughes

November 30, 2020

Coors Light and Ball design lightweight aluminium cups so that consumers can enjoy more sustainable options when enjoying their favourite beverages Alcohol brand, Coors Light and...

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Advertising Featured Marketing News

Familiar Creatures creates 80’s jingle with brewing company

Joshua Hughes

March 12, 2020

Familiar Creatures creates retro 80's jingle for craft beer drinking dads Devils Backbone Brewing Company partnered with Familiar Creatures for the second year in a...

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Branding News

Brewdog to move into hospitality

Anisha Kapoor

November 15, 2019

The independent Scottish brewers, Brewdog have announced they will be making the move into hospitality in the Europe by opening a range of mini hotels...