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Pepsi and Frito-Lay Give Soccer Fans a Chance to Win Tickets to UEFA Champions...
Pepsi and Frito-Lay give consumers a chance to join "The Perfect Match" happening in Istanbul. Now, soccer fans can join this fun-filled adventure by...
Lay’s Kicks Off 2021 Global UEFA Champions League Campaign
Lionel Messi, Paul Pogba and Lieke Martens bring match-day joy home in Lay's new campaign
Lay's premieres a new global campaign centred on uniting and...
Heineken says the UEFA Champions League are better watched together
Heineken encourages having company whilst watching the UEFA Champions League because football is always #BetterTogether
A UEFA Champions League match is football as good as...
UEFA and Pepsi celebrate UEFA Champions League Final
Opening Ceremony Will Feature The Black Eyed Peas
Both brands will celebrate football fandom with a global live music celebration at the UEFA Champions League Final...
Hublot announced as the Official Timekeeper of the Premier League
Hublot confirms its passion for football by becoming the Premier League’s Official Timekeeper from the start of the 2020-2021 season
The first luxury watch brand...
PepsiCo announces multi-year partnership with UEFA Women’s Football
PepsiCo's UEFA Women's football partnership will sit alongside its current multi-year sponsorship of the Men's UEFA Champions League
Ahead of the UEFA Women's Champions League...
UEFA and Pepsi Announce Dua Lipa as Opening Ceremony Performer
New Rules Singer to Help Fans Celebrate All Things Football with Pepsi at the UEFA Champions League Final
UEFA and Pepsi have announced Dua Lipa...
Nissan Ups UEFA Game for Latin America
Two Nissan teams competed: NP300 Frontier in strong defence, X-Trail and Qashqai in the middle, and March in the agile front.
Nissan, global automotive partner...
Pepsi Excites the Big Leagues with #BlueCard Push
Continuing its long-standing football heritage, the brand has launched an integrated effort to introduce its new global roster
Pepsi has unveiled its global roster of...
Lay’s RePlay gives chip packs an extraordinary second life
PepsiCo's Lay's RePlay creates sustainable football pitches for communities around the world by transforming empty chip packs into places to play
When is a bag...
PepsiCo to improve access to soccer in underserved communities
Building upon its UEFA Champions League partnership, PepsiCo, Lay's and Gatorade announce "Team of Champions," supporting 11 local organisations with the gift of the...
Pepsi introduces a new global campaign that celebrates culture
Pepsi delivers in a highly entertaining new campaign that will cut across cultural playgrounds with the uncontainable fizz of the brand
At a time when...
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