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Mercari to run ad following its recent launch of "Goodbye, Hello" brand campaign Mercari, the online marketplace that connects millions of people across the US...

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Advertising Campaigns Featured News

Mercari gives new life to unused things with the Beatles’ “Hello, Goodbye”

Joshua Hughes

January 4, 2021

Beatles song "Hello Goodbye" leads ad campaign for selling app Mercari, showcasing the beauty of passing items forward Mercari, the popular online marketplace that connects...

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Industry News

Havas Creative North America appoints Claire Telling as CPO

Anisha Kapoor

October 2, 2020

Grace Blue North America CEO steps into a new role at Havas Creative North America to drive meaningful candidate-centric recruiting with a strategic focus on...

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Campaigns Featured News

LVMH reaffirms partnership with UNESCO to protect the enviroment

Olivia Pearce

May 28, 2020

LVMH marked International Day for Biological Diversity by reaffirming groundbreaking engagement alongside UNESCO to protect the environment With the global upheaval triggered by the Covid-19...

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Advertising Industry

JCDecaux Chosen for Advertising Bus Shelter Programme Beginning in Ivory Coast

Anisha Kapoor

July 24, 2018July 24, 2018

The partnership between JCDecaux and SOTRA is part of the process of modernising services aiming for customer satisfaction JCDecaux, an outdoor advertising company, announced that...

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Industry Marketing

Digitas Achieves Elite Adobe Analytics Specialisation

Anisha Kapoor

July 18, 2018July 19, 2018

Digitas is one of just 18 global alliance partners to achieve Adobe Analytics Specialisation Digitas, a connected marketing agency, has been accredited as an Adobe Analytics...

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Advertising Campaigns Featured News Videos

New Amsterdam Vodka Launches New Ad Campaign

Joshua Hughes

June 1, 2017

Fastest-growing vodka brand in the U.S. looks to celebrate those who give 110% every day New Amsterdam Vodka launches a major consumer campaign today, “Pour...

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Marketing News

Ogilvy Partners with Singapore Economic Development Board

Anisha Kapoor

January 10, 2017January 10, 2017

The Three-Year Strategic Partnership Aims to Enhance Modern Marketing Services Ogilvy & Mather and the Singapore Economic Development Board today signed a three-year strategic initiative...

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Branding Featured News

Expedia Adds Rail to UK’s Online Travel Retail Space

Deborah Joy Peter

July 18, 2016July 18, 2016

While there are plans to expand the offering into other markets, Expedia UK customers will be the first to book rail travel online. Expedia is set...

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Smarts Communicate Sets Up PR Shop in London

Anisha Kapoor

March 21, 2016March 21, 2016

The debut coincides with Smarts' offices in Scotland re-branding as Smarts Communicate in a move designed to provide opportunity Belfast-based global public relations and content...

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Omnicom PR Group Appoints Van Bergen CEO

Anisha Kapoor

February 29, 2016February 29, 2016

She previously led the New York office as Managing Director from 2011 to 2012, and joined Porter Novelli from FleishmanHillard Omnicom has moved to broaden of its stable through...

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News Public Relations

Porter Novelli Elevates Taylor to Atlanta Lead

Anisha Kapoor

January 15, 2016March 22, 2016

She steps into the position from her previous commission of Executive Vice President and Deputy Managing for the same market Porter Novelli has named Melissa...