World Branding Forum

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The Coca-Cola partnership will implement cleanup systems, including the Dutch nonprofit’s solar-powered Interceptor, in 15 rivers by the end of 2022 The Coca-Cola Company and...

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Campaigns Featured News

Coca-Cola Company announces its support in the wildfire relief efforts

Olivia Pearce

September 21, 2020

The Coca-Cola Foundation has pledged US$100k to The Salvation Army to support relief efforts for displaced families across California, Oregon and Washington The Coca-Cola Company,...

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Branding Campaigns Featured News

Coca-Cola Company partners the International Paralympic Committee

Eliza Jane

September 2, 2020

The Coca-Cola Company's Olympic journey began on a freight ship in 1928. The transport arrived in Amsterdam carrying the US Olympic Team and 1,000 cases...

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Campaigns Featured News

Coca-Cola Company donates US$1.5M to the NRAEF

Olivia Pearce

August 28, 2020

The Coca-Cola Company commits to preparing the next generation of restaurant leaders for meaningful jobs and careers in the restaurant and foodservice industry The National...

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Campaigns Featured News

Coca-Cola Company pauses all social-media activity in July

Olivia Pearce

July 1, 2020

Coca-cola's action is more broad-based across social media platforms than the #StopHateForProfit boycott – which Coca-Cola has not joined – and is intentionally open-ended for...

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Campaigns Featured News

Coca-cola Company announces a new partnership with Uber Eats

Olivia Pearce

June 23, 2020

Coca-Cola, Uber Eats partner to provide up to 5 million meal to Feeding America Americans can simultaneously support their favourite restaurants and feed the hungry...

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Branding Featured News

The Coca-Cola Company Acquires Costa

Olivia Pearce

August 31, 2018June 13, 2023

Acquisition to Give Coca-Cola a Strong, Global Coffee Platform with a Footprint in More than 30 Countries and Potential for Future Growth The Coca-Cola Company announced that...

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Featured Marketing News

The Coca-Cola Company and BODYARMOR Announce New Strategic Relationship

Nathaniel Mark

August 14, 2018

BODYARMOR to gain access to US Coca-Cola bottling system with future potential for global expansion The Coca-Cola Company and BODYARMOR have announced that they have entered...

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Branding Design Featured General News

The Evolution of the Coca-Cola Glass Bottle: From 1899 to 2023

Maheen Fatima

October 2, 2023

Undoubtedly, Coca-Cola has won the battle against its competitors to create the world's instantly recognisable Coca-Cola glass bottle. As Andy Warhol said, "What's great about...

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Advertising Branding Featured News

Coca-Cola Is Growing Its Own Studio to Record Original Tracks

Maheen Fatima

July 6, 2023

Coca-Cola will expand its Coke Studio arm by introducing versatile artists and unique music. Always one to evolve with the times, Coca-Cola's evolution this time...

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Advertising Technology

Mark Ronson and Madlib team up with Coca-Cola

Joshua Hughes

December 14, 2022

Mark Ronson and Madlib, two legendary names in the music sampling business have teamed up with Coca-Cola for a new advertising campaign. The campaign aims...

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Featured General News

Coca-Cola announces ownership of BODYARMOR

Olivia Pearce

November 2, 2021

The Coca-Cola Company today announced that it has acquired full ownership of BODYARMOR, a line of sports performance and hydration beverages that is incremental to...