World Branding Forum

December 6, 2022December 7, 2022

Homeless charity Crisis has commissioned a giant statue that was unveiled outside King’s Cross Station, London by The Crown star Imelda Staunton. The homeless charity...

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Featured Technology

Tesla’s new Semi truck has arrived

December 6, 2022December 7, 2022

Tesla's Semi truck has finally been delivered to PepsiCo, 7 years after the vehicle was first announced. The launch event took place at Tesla’s Gigafactory...

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Passenger is among fastest-growing online sellers

November 14, 2022November 14, 2022

Passenger, founded by husband-and-wife team Richard and Alexa Sutcliffe, saw sales more than quadruple from 2019 to £11 million in 2021. The New Milton-based business...

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Primark goes online with click-and-collect

November 14, 2022November 14, 2022

Primark is starting a trial in 25 stores across north-west England, initially restricted to children's products only. The budget chain, which lost more than £1bn...

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Campaigns Featured General News

Paddington Bear features in Barbour Campaign

November 11, 2022November 11, 2022

“One of a kind-ness” has Barbour’s Re-Loved initiative at its heart, which enables customers who no longer have a use for their Barbour wax jacket...

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Advertising Branding Campaigns Design Featured General Industry Marketing News

World Branding Awards Returns to Kensington Palace

WBF

November 7, 2022March 16, 2023

World Branding Forum’s highly anticipated World Branding Award ceremony took place on Thursday at the renowned royal residence, Kensington Palace. The Brand of the Year...

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Little Omo – Inclusivity and Positivity

October 17, 2022

Desriee Asomuyide, 29, was inspired to create Little Omo, after being gifted some flashcards with very few diverse characters on them. She said she was...

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Netflix ad-supported service to launch soon

October 14, 2022

Netflix is launching a new streaming option with adverts in November, introducing a less expensive offering as it fights to keep viewers. The plan will...

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Microsoft Office’s major brand overhaul

October 13, 2022October 13, 2022

Microsoft is making a major change to its Microsoft Office branding. After more than 30 years, Microsoft Office is being renamed “Microsoft 365” to mark...

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Wolff Olins creates new branding for Instacart