Lightyear’s Solar-Powered EVs
The Netherlands-based Lightyear says it will produce fewer than one thousand of its solar cars, which will run about $265,000. The car will be the...
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John Lewis Appoints Director Of Design
John Lewis has drafted in Queralt Ferrer to the role, a former womenswear, lingerie and beauty director at Marks & Spencer who also oversaw the...
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Hobbycraft to open three new stores
New Hobbycraft sites will be in Biggleswade, Bedfordshire; Southend in Essex; and Bromborough on Merseyside and will create 40 new retail jobs. The chain said...
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Twitter tests ‘notes’ feature with 2,500 word limit
Twitter is trialling a new feature allowing users to share "notes" as long as 2,500 words. The social media platform normally limits posts to 280...
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Calbee’s Newly Rebranded Harvest Snaps Appoints Cutwater as Digital Creative Agency of Record
Agency naming reinforces major brand transformation as well as signals digital and social overhaul Harvest Snaps, the original better-for-you (BFY) snack and flagship brand of...
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Anthology develops brand for Nicole Scherzinger
Belfast based brand agency Anthology has added Nicole Scherzinger to its list of clients. Set up by Alan Marks and Alan Beck, the company, which...
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Renault resurrects classic ‘Papa, Nicole’ advert
Renault’s original 'Papa, Nicole' campaign was a 1990s phenomenon, selling 300,000 Clios in its seven-year run. A 1990s phenomenon, when Renault's "Papa and Nicole" hit...
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Goat Brand Labs raises $50 million
Goat Brand Labs has raised $50 million in fresh funding as the Indian direct-to-consumer brand aggregator looks to acquire more premium brands and help them...
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Kellogg exec outlines brand growth strategies
Charisse Hughes, chief global brand and advanced analytics officer at the Kellogg Co., recently posted on Social K: Kellogg Company Blog, outlining three data-driven strategies...
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Apple, World’s Most Valuable Brand
With a brand value of $947.1bn, Apple is described as standing out for its high degree of differentiation and continued diversification across its hardware, software...
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Amazon to begin drone deliveries this year
Amazon users in the Californian town of Lockeford will be able to sign up to have thousands of goods delivered by air to their homes,...
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Bloomsbury’s Book Boom
Bloomsbury books are still booming, with the company continuing to thrive and profits continuing to grow. It is evident that the reacquired reading habit that...