World Branding Forum

Read Time:2 Minute, 57 Second

Zalando is the chief partner of Helsinki Pride in 2021 and continues to bring forth local LGBTQ+ influencers as part of the campaign As part...

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Campaigns Featured News

Renault challenges the codes of after-sales communications

Joshua Hughes

July 2, 2021

With its new signature "Long life for cars to live", Renault reaffirm the raison d'être of its after-sales service: make your car live longer Today,...

Read Time:2 Minute, 15 Second

Campaigns Featured News

Lay’s RePlay gives chip packs an extraordinary second life

Olivia Pearce

July 1, 2021

PepsiCo's Lay's RePlay creates sustainable football pitches for communities around the world by transforming empty chip packs into places to play When is a bag...

Read Time:3 Minute, 19 Second

Campaigns Featured News

P&G announces acceleration of its commitment to #ChooseEqual

Olivia Pearce

July 1, 2021

P&G partners with Promundo, UN Women, WEConnect International, Women’s Forum for the Economy & Society and more to enable gender equality at home, at work...

Read Time:4 Minute, 35 Second

Campaigns Featured News

Budweiser partners Bill Pullman in their latest Independence Day ad

Eliza Jane

July 1, 2021June 13, 2023

To celebrate Fourth of July, Budweiser again joins White House efforts to say "America, you can officially grab a beer on us" Independence Day has...

Read Time:1 Minute, 51 Second

Branding Featured News

Carl’s Jr. and Hardee’s partners Charlotte Mckinney to launch first NFT

Thomas Ng

July 1, 2021

The partnership with Mckinney signals Carl's Jr.'s final goodbye to a more risqué advertising past as they continue to focus on impossible-to-ignore culinary innovations Carl's...