World Branding Forum

January 29, 2021January 29, 2021

Pringles releases out-of-this-world 2021 big game flavour stacking ad

Joshua Hughes

The brand debuts its 30-second spot that showcases the hilarious consequences that can ensue when Flavour Stacking Pringles crisps As the biggest snacking day of...

Read Time:2 Minute, 19 Second

Huggies brand to hero new-borns like never before in new ad

January 28, 2021

Huggies will welcome game day babies on America's biggest advertising stage UK Kimberly-Clark brand, Huggies, is proud to announce its debut appearance in the big...

Read Time:2 Minute, 39 Second

Chipotle launches its first ever Super-Bowl commercial

Joshua Hughes

January 27, 2021

The ad highlights the impact that Chipotle's 'Food with Integrity' standards could have on the world, including reducing carbon emissions, saving water, and supporting local...

Read Time:1 Minute, 55 Second

Michelob ULTRA showcases a different side of success: Joy

January 27, 2021

Serena Williams, Anthony Davis, Peyton Manning, Brooks Koepka, Jimmy Butler, Alex Morgan and others help bring to life Michelob ULTRA's provocation: "Are you happy because...

Read Time:2 Minute, 16 Second

January 26, 2021January 26, 2021

Mercari to release first-ever national Super Bowl ad campaign

Eliza Jane

Mercari to run ad following its recent launch of "Goodbye, Hello" brand campaign Mercari, the online marketplace that connects millions of people across the US...

Read Time:2 Minute, 58 Second

Nescafé to use the power of coffee to improve more lives

January 26, 2021January 26, 2021

By 2025, Nescafé expects to have 100% responsibly sourced coffee, tracing it back to an identified farmer group Nescafé is one of the world's most...

Read Time:2 Minute, 54 Second

Wall’s calls for happiness to become the true measure of social progress

January 26, 2021

New manifesto from Wall's suggests happiness lies in social connections and communities whilst also calling for happiness to become a recognised marker of social progress...

Read Time:2 Minute, 39 Second

DoorDash launches a new multi-platform marketing campaign

January 25, 2021January 25, 2021

January 25, 2021

DoorDash's campaign spotlights expanded offerings beyond food and celebrates local communities DoorDash, the nation's on-demand local logistics platform, has announced the launch of a multi-platform...

Read Time:1 Minute, 16 Second

Industry News

5WPR latest addition expands on its Corporate and Technology practice

Anisha Kapoor

5WPR announces the creation of a dedicated practice focused on Special Purpose Acquisition Company (SPAC) PR 5W Public Relations (5WPR), one of the largest independently-owned...

Read Time:1 Minute, 49 Second