World Branding Forum

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Featured in the push, the Hepner Woven boasts interchangeable insoles; one set with 7-mm pure and another with leather UGG, a division of Deckers, has unveiled...

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Heineken Celebrates Brand’s Stardom with Global Push

Joshua Hughes

February 29, 2016February 29, 2016

Themed There's more behind the star, the integrated campaign entails three new television commercials starring Benicio Del Toro Heineken has launched an integrated global marketing...

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Branding Featured News Videos

Carl’s Jr. Drives History with Diamond Anniversary

Deborah Joy Peter

February 29, 2016February 29, 2016

The anniversary will be commemorated with a History channel and Coca-Cola collaboration, feature on Counting Cars, plus more Carl’s Jr. and History have partnered to...

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Omnicom PR Group Appoints Van Bergen CEO

Anisha Kapoor

February 29, 2016February 29, 2016

She previously led the New York office as Managing Director from 2011 to 2012, and joined Porter Novelli from FleishmanHillard Omnicom has moved to broaden of its stable through...