World Branding Forum

Read Time:2 Minute, 53 Second

Economist editors Daniel Franklin, Alexandra Suich and Tom Standage, along with top marketers from Walt Disney, Dell, Airbnb, Nestle, P&G and more, will debate creativity...

Read Time:1 Minute, 47 Second

Design Industry News Videos

Shutterstock and Penske Media Form Strategic Editorial Imagery and Video Partnership

Thomas Ng

June 22, 2015June 30, 2015

Alliance to create leading global image library anchored by PMC's WWD and Variety. Shutterstock, Inc. (NYSE: SSTK) and Penske Media Corporation (PMC) have agreed to...

Read Time:1 Minute, 22 Second

Advertising Featured Industry News

Ogilvy & Mather Worldwide Chairman and CEO to retire in second half of 2016

Joshua Hughes

June 19, 2015June 21, 2015

Miles Young will become the next Warden of New College at Oxford University. Ogilvy & Mather has announced that Miles Young, Worldwide Chairman and CEO...

Read Time:2 Minute, 45 Second

Branding Campaigns Featured News Social Media Videos

Coca-Cola Invites the World to Reach up and Support the Special Olympics World Games 2015 Los Angeles

Olivia Pearce

June 18, 2015July 4, 2023

All-star cast of artists with and without intellectual disabilities record unified song, “Reach Up,” to rally the globe to be a fan for Special Olympics....

Read Time:5 Minute, 35 Second

Branding Featured News Social Media Technology Videos

Avon Announces “Beauty for a Purpose”; New Brand Statement Reflects Commitment to Empowering Women

Olivia Pearce

June 17, 2015July 4, 2023

BeautyforaPurpose.com Launches as New Brand Publishing Site. Avon Products, Inc. (NYSE: AVP) has announced the launch of Beauty for a Purpose, a new global brand...

Read Time:1 Minute, 42 Second

Advertising Campaigns Featured Marketing News Public Relations

Selena Gomez Shines as Pantene’s Newest Ambassador; Strong Is Beautiful” Campaign will Debut August 2015

Joshua Hughes

June 16, 2015July 4, 2023

World-Wide Multi-Platinum-Selling Singer and Actress Named New Face of Iconic Hair Care Brand. Actress, recording artist and trendsetter Selena Gomez knows a thing or two...

Read Time:1 Minute, 24 Second

Advertising Industry Marketing News

Infographic: Red Backgrounds and Male Faces Net Higher Advertising Conversions Says Rocket Fuel

Joshua Hughes

June 15, 2015July 4, 2023

Visual Companion Highlights Key Findings of Landmark Rocket Fuel Creative Study. Rocket Fuel, a leading programmatic marketing platform provider that uses artificial intelligence (AI) at...

Read Time:7 Minute, 36 Second

Advertising Featured Industry News

Leo Burnett Forecasts 2015 Cannes Lion Winners In 28th Cannes Predictions

Joshua Hughes

June 12, 2015July 4, 2023

Predictions Feature 20 Contenders and Global Industry Trends. Leo Burnett Worldwide revealed its 28th annual Cannes Predictions anticipating the results of this year's 62nd Cannes...

Read Time:2 Minute, 6 Second

Advertising Branding Design Featured Industry News Public Relations

Publicis Worldwide Launches New Logo; New Design Pays Homage to Original Logo by Founder

Anisha Kapoor

June 11, 2015July 4, 2023

New logo reflects heritage of legendary founder and leader Marcel Bleustein-Blanchet while encompassing 'Lead The Change' philosophy of Publicis Worldwide. Publicis Worldwide is launching a...

Read Time:2 Minute, 12 Second

Branding Design Marketing News

Brand Refresh Amplifies Snapple’s Playfulness and Simple Goodness

Olivia Pearce

June 10, 2015July 4, 2023

Vibrant new packaging graphics coincide with Snapple's efforts to boost share across the US and globally. With new graphics that amplify the playfulness, wit and...

Read Time:3 Minute, 32 Second

Branding Featured News Technology

Apple Shakes Up Music Streaming Services with the Launch of Apple Music

Thomas Ng

June 9, 2015July 4, 2023

With a Worldwide Debut 30 June in Over 100 Countries, the New Service Will Rival Established Brands like Spotify. Apple has unveiled Apple Music, a...

Read Time:1 Minute, 58 Second

Branding Featured Marketing News Videos

Hasbro Acquires Rights to Pie Face Game: Will Distribute Hilarious Game Globally

Anisha Kapoor

June 8, 2015July 4, 2023

The fun-filled game of suspense available in new markets Autumn 2015. After hearing the call from fans worldwide, Hasbro, Inc., today announced it has acquired...