World Branding Forum

Read Time:59 Second

Univision Ends Relationship With Donald Trump's Miss Universe Brand Over Mexican Remarks Univision made the announcement today just two weeks before the Miss USA pageant...

Read Time:1 Minute, 49 Second

News Public Relations

Weber Shandwick Appoints Bradford Williams Chair of Global Technology Practice

Anisha Kapoor

June 25, 2015June 25, 2015

Weber Shandwick, one of the world's leading global public relations firms, has appointed Bradford Williams chair of its Global Technology practice. Williams will oversee the...

Read Time:2 Minute, 33 Second

Branding Featured News Technology

EA Sports NHL 16 Reveals 2015 Stanley Cup Champions Jonathan Toews and Patrick Kane as Cover Athletes

Thomas Ng

June 25, 2015June 25, 2015

Chicago Blackhawks Captain and Right Winger Team Up to Share the Cover Spotlight for the First Time in Franchise History Electronic Arts Inc. (NASDAQ:EA), the...

Read Time:1 Minute, 19 Second

Branding Campaigns News

Allied World Asia-Pacific Launches Regional Brand Campaign: “Insurance. Straight Up.”

Joshua Hughes

June 25, 2015June 25, 2015

Allied World Assurance Company Holdings, AG today announced the launch of Allied World Asia-Pacific’s first regional marketing campaign within Singapore and Hong Kong entitled “Insurance....

Read Time:2 Minute, 8 Second

Branding Featured News Social Media Videos

Europcar launches #MyEuropcarRoadTrip in Partnership with Spotify

Olivia Pearce

June 25, 2015June 30, 2015

An international online competition to win a road trip across South East Asia Europcar, a leading European car rental company, is launching an innovative competition...

Read Time:1 Minute, 37 Second

Marketing News

IMAX Signs First Agreement In Nigeria With Filmhouse Cinemas

Anisha Kapoor

June 24, 2015

Nigeria's Largest and Fastest-Growing Circuit to Bring The IMAX Experience to Country; IMAX Continues Push into Africa Following Deals in Angola and South Africa. IMAX...

Read Time:1 Minute, 51 Second

Industry News Social Media

American Advertising Federation (AAF) and Shocase Announce Social Media Partnership

Joshua Hughes

June 24, 2015June 30, 2015

Partnership brings exclusive benefits on the nation's first social network designed for marketing professionals to the AAF's 45,000 advertising members. Shocase, Marketing’s Professional Network, and...

Read Time:4 Minute, 6 Second

News Technology

Tencent’s SY Lau Unveils the Human Face behind the Device

Thomas Ng

June 24, 2015June 24, 2015

The first Chinese to be named 2015 Cannes Lions' Media Person of the Year maps out the future of digital connectivity. During an opening day...

Read Time:2 Minute, 58 Second

Advertising Featured News Public Relations

Third Day of Cannes Lions Brings Further Awards and Forward-Thinking

Joshua Hughes

June 24, 2015June 24, 2015

Results from a further five Cannes Lions entry sections were revealed at the second of the week’s awards ceremonies, bringing to an end another day...

Read Time:2 Minute, 50 Second

Advertising Featured Industry News

62nd Cannes Lions Festival of Creativity Opens; Announces First Winners

Joshua Hughes

June 23, 2015June 23, 2015

Following Saturday’s conclusion of a second, successful Lions Health, the doors of the Palais des Festivals have opened for the 62nd Cannes Lions Festival of...

Read Time:57 Second

News Public Relations

PR Council Debuts Social Campaign to Spotlight the Best of PR at Cannes Lions

Anisha Kapoor

June 23, 2015June 23, 2015

Follow #itsallPR for live stream of creativity and innovation across the PR industry in Cannes. The PR Council, the United States’ only trade association for...

Read Time:3 Minute, 30 Second

Branding Featured News

Martha Stewart Sells Brand, Once Valued at Nearly $2 Billion, for just $353 Million

Olivia Pearce

June 23, 2015June 23, 2015

DIY Queen Will Continue On And Serve As Chief Creative Officer. Sequential Brands Group, Inc., a Nasdaq-listed company, has announced that it has signed a...