Weber Shandwick, one of the world’s leading global public relations firms, has appointed Bradford Williams chair of its Global Technology practice. Williams will oversee the practice across regions, including strategic client counsel and continuing to strengthen Weber Shandwick’s position as a leader in technology. He previously served as president of the Technology practice’s North America region.
With more than 25 years of corporate communications and marketing experience, Williams has been a catalyst of growth for the North America Technology practice since joining Weber Shandwick in 2012. He also served as acting general manager of the agency’s San Francisco and Silicon Valley offices in 2013 and 2014, directing major account wins and significantly advancing the offices’ growth. Williams has been instrumental in leading several key client wins and is a senior counsellor to a number of the agency’s clients. Under his leadership, the North America region also has deepened its digital capabilities for technology clients.
“Brad’s talents are unmatched when it comes to helping the world’s leading brands tell their stories and navigate an incredibly dynamic and ever-changing technology landscape,” said Gail Heimann, President, Weber Shandwick. “He has made a significant impact on the Technology practice and our firm as a whole since taking the helm as North America leader. I’m certain that his extraordinary leadership will deliver high value to us and our clients as he steps into this global role.”
“I’m deeply committed to making Weber Shandwick the pre-eminent communications partner for technology companies worldwide,” Williams said. “I’m very proud to be leading an incredibly talented and diverse global team that continually challenges itself to deliver breakthrough strategic and creative thinking for our clients. I’m excited to continue our agency’s strong growth while enabling our clients to tell their stories more effectively at a time when the technology landscape is more dynamic and unpredictable than ever.”
Prior to joining Weber Shandwick, Williams served as a senior communications executive for global technology companies including eBay, Yahoo!, Verisign and Gateway. In these roles, Williams directed corporate and brand positioning, elevated the companies’ industry and thought leadership profiles, served as a corporate spokesman, and counselled senior management through high-profile investor, regulatory and legal issues.