World Branding Forum

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DHL, the global market leader in logistics and transportation, is changing the brand name of DHL Global Mail to DHL eCommerce as the company focuses...

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Advertising Branding Campaigns Featured News Videos

Toyo Tires New Brand Video Features A.C. Milan Footballers

Joshua Hughes

November 12, 2014July 4, 2023

Japanese tyre maker Toyo Tire has launched a brand promotional video that features prominent footballers Montolivo, Menez, Rami and Honda from A.C. Milan competing in...

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Advertising Branding Campaigns Featured News

Johnnie Walker Launches New Global Ad Campaign

Joshua Hughes

November 6, 2014July 4, 2023

Johnnie Walker, the world's leading Scotch Whisky brand, has launched a new global advertising campaign bringing to life the unique character of four of the...

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Branding Featured Industry Marketing News

Timberland and Omni United Launch First-Of-Its-Kind Cross-Industry Partnership

Anisha Kapoor

November 5, 2014July 4, 2023

Global lifestyle brand Timberland recently announced a collaboration with tyre manufacturer and distributor Omni United, to create a co-branded line of tyres under the Timberland...

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Branding Featured Marketing News

TAG Heuer to go into Sports Marathons

Anisha Kapoor

November 4, 2014July 4, 2023

As part of its new strategy, TAG Heuer is going into sports marathons as partner and official timekeeper. The manufacture is thus reaffirming its sporting...

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Branding Campaigns Featured News Videos

RB UK Launches New Employer Branding Video

Olivia Pearce

November 3, 2014July 4, 2023

RB, global leader in consumer health and hygiene with brands such as Dettol, Nurofen, Durex and Finish, has launched a major employer branding campaign to...

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Press Release

Asian Brands Honoured at the 2014 World Branding Awards

WBF

October 30, 2014July 4, 2023

LONDON, Oct. 30, 2014 /PRNewswire/ -- Sixty nine brands from 25 countries were honoured at the World Branding Awards in a glittering ceremony at the...

Press Release

亞洲品牌在「2014年世界品牌獎」活動中載譽而歸

WBF

October 30, 2014July 4, 2023

倫敦2014年10月30日電 /美通社/ -- 來自25個國家的69個品牌在「世界品牌獎」(World Branding Awards) 活動中獲獎，盛大的頒獎典禮於本週末在倫敦著名的 One Whitehall Place 舉行。獲得全球性獎項的品牌包括蘋果 (Apple)、可口可樂 (Coca-Cola)、Del Monte、健力士 (Guinness)、亨氏 (Heinz)、路易威登 (Louis Vuitton)、麥當勞 (McDonald's)、梅賽德斯-賓士 (Mercedes-Benz)、三星 (Samsung)、索尼 (Sony) PlayStation、雀巢咖啡 (Nescafe、Del Monte...

Press Release

Produk-produk Asia Menyabet Penghargaan di Ajang 2014 World Branding Awards

WBF

October 30, 2014July 4, 2023

LONDON, 30 Oktober 2014 (ANTARA/PRNewswire) -- 69 produk dari 25 negara dianugerahi penghargaan di ajang World Branding Awards yang digelar di salah satu venue paling...

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Industry News Press Release

Brands from 25 Countries Honoured at the 2014 World Branding Awards

Olivia Pearce

October 29, 2014July 4, 2023

Sixty nine brands from 25 countries were honoured at the World Branding Awards in a glittering ceremony at the prestigious One Whitehall Place in London...

Read Time:3 Minute, 17 Second

Advertising Branding Campaigns Featured News Technology Videos

Argos ‘Get Set Go’ campaign to align with digital transformation

Thomas Ng

October 20, 2014July 4, 2023

Multi-million pound advertising campaign will signal its shift to become a digital retail leader – the biggest strategy change in its 40-year-plus history The ground-breaking...

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Advertising Branding Campaigns Featured Marketing News

Taylor Swift stars in Diet Coke’s “Get A Taste” campaign

Joshua Hughes

October 19, 2014July 4, 2023

Kittens, including Taylor’s own kitten Olivia Benson, co-star in new spot for Diet Coke's “Get A Taste” campaign. Spot premieres unreleased track from Taylor’s upcoming...