Technology Archives | World Branding Forum

Davidoff Debuts #LoveTheOcean with Scott Eastwood

July 1, 2016July 1, 2016

The message of the Davidoff short is a call to action to safeguard one of the world’s most precious yet endangered natural resources. Davidoff Cool Water,...

Read Time:2 Minute, 2 Second

Has Wagg Barked Up the Right Tech with First Dog TV Remote?

June 30, 2016June 30, 2016

The newly developed dog-friendly prototype by Wagg marks the launch of Dogglebox, a one-off spoof with a completely canine cast. Pet food brand, Wagg, based...

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Branding Featured News Videos

Burger King Seasons with Cheetos for Summer Special

June 29, 2016June 29, 2016

A unique partnership, the collaboration unveils the ultimate limited-edition offering with the debut of Mac n’ Cheetos by Burger King. Burger King and Cheetos, under...

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Featured Marketing News Videos

Juventus Football Club Extends 24option Euro 2016 Deal

Anisha Kapoor

June 29, 2016June 29, 2016

The Juventus partnership entails a campaign led by a TVC and consumer contest which both support the European championships. The Juventus Football Club strategic partnership with...

Read Time:1 Minute, 33 Second

Featured Marketing News Videos

Dove Debuts My Beauty, My Say Campaign in Canada

Deborah Joy Peter

Advertising Featured News Videos

The effort by Dove celebrates feminine beauty in Canada with a key spot featuring a line-up of remarkable women with inspiring stories. Dove has unveiled...

Read Time:1 Minute, 30 Second

Hershey’s Adds Simone Biles to Hello from Home

Joshua Hughes

The campaign’s uniqueness is unveiled when the Team USA athletes’ open their Hershey’s Milk Chocolate Bars to find hellos from home. Hershey’s has launched its first...

Read Time:1 Minute, 16 Second

Coors Light Sponsors Outside Television Push

The Coors Light tie-up supports its brand positioning. The effort includes a consumer contest which runs until 17 August 2016. Coors Light has partnered with American-based...

Read Time:1 Minute, 23 Second

Twitter Sweeps in with #Stickers for Photo Editing

Thomas Ng

#Stickers is a tool allowing users to pick from hundreds of accessories, emojis and props, and stick them anywhere on their photos. Twitter has launched...

Read Time:1 Minute, 7 Second

Giffgaff Excites London with Giant #Iamgiffgaff Billboard

June 27, 2016June 27, 2016

The primary spot from the giffgaff push has garnered more than one million views on YouTube alone since its recent debut. Mobile network, giffgaff, launched...

Read Time:1 Minute, 30 Second