Technology Archives | World Branding Forum

Virgin Media Launches #BeTheFastest with Usain Bolt

July 11, 2016July 11, 2016

The Virgin Media push is led by a spot which premiered recently during the Portugal versus Wales Euro 2016 semi-final match on ITV1. Virgin Media has...

Read Time:1 Minute, 17 Second

Samsung Dials in with Team USA for Rio Games

July 11, 2016July 11, 2016

Samsung will deliver 12,500 Galaxy S7 edge Olympic Games Limited Edition units to all 2016 Olympians—to enhance their Rio experience. Samsung, the worldwide Olympic partner...

Read Time:1 Minute, 46 Second

Branding Campaigns Featured News Videos

Schick Combats Shave Irritation with #HydroRescue

Olivia Pearce

July 8, 2016July 8, 2016

Supporting the debut of a new release, Schick will unveil a campaign titled #HydroRescue which shines the spotlight on Robot Razor. Schick Hydro is launching a...

Read Time:2 Minute, 3 Second

Apple Introduces Organ Donor Registration to iPhone

July 8, 2016July 8, 2016

The new feature by Apple debuts in partnership with Donate Life America, with iPhone users now able to sign up as donors via mobile. Apple...

Read Time:1 Minute, 38 Second

News Technology

Avast Secures Deal to Acquire AVG for $1.3 Billion

July 7, 2016July 7, 2016

Avast is set to purchase all outstanding ordinary shares for $25.00 per share in cash, for a total consideration of approximately $1.3 billion. Security software giant, Avast, has...

Read Time:1 Minute, 45 Second

Honda Drives Hispanic Appeal with Ridgeline Push

July 6, 2016July 6, 2016

Designed to target its Hispanic audience, the effort launches the Honda Ridgeline’s sponsorship of the Campeón de Campeones broadcast. Honda is set to debut an...

Read Time:6 Minute, 24 Second

Branding Featured Industry News Videos

Time to CHARGE at World’s First Energy Branding Conference

Olivia Pearce

July 5, 2016July 5, 2016

CHARGE, the world’s first energy branding conference, will take place in Reykjavik, Iceland, from 19-20 September 2016. The conference seeks to explore the frontiers of...

Read Time:1 Minute, 27 Second

Unilever Japan Has CLEAR Plan for Headgear Warriors

July 5, 2016July 5, 2016

Unilever Japan has rolled out a campaign for CLEAR targeting men battling harsh scalp conditions brought on by extensive headgear use. Unilever Japan K.K. has...

Read Time:1 Minute, 28 Second

Publicis Groupe Inks Global Partnership with Tencent

July 5, 2016July 5, 2016

The alliance transcends the three solution hubs under Publicis Groupe—Publicis Media, Publicis.Sapient, and Publicis Communications. Publicis Groupe has entered into a strategic partnership with Tencent, the technology...

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Mr Clean Flexes Millennial Muscle with New Jingle