Technology Archives | World Branding Forum

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Discover Los Angeles has released its latest global brand push which will run in the US, UK, Mexico, China, Australia, and Canada. Discover Los Angeles,...

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Foot Locker Debuts February Brings the Best Campaign

Joshua Hughes

February 7, 2017February 7, 2017

Foot Locker has released the latest spot from its February Brings the Best campaign. Titled Stats, the ad stars NBA's Russell Westbrook. Foot Locker, the...

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Featured Industry News Technology

Warc Reveals the Winners for Effective Use of Tech

Thomas Ng

February 7, 2017February 7, 2017

The Warc Media Awards winners for Effective Use of Tech have been unveiled; Cancer Research UK, Old Spice, and Headspace take Gold. Warc has unveiled...

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Old Spice Freshens Up with Don’t Smell Yourself Short

Joshua Hughes

February 6, 2017February 6, 2017

The new campaign by Old Spice starring Axel Kiener and Von Miller spotlights the brand’s Hydro Body Wash and Steel Courage offerings. Old Spice has...

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Branding Campaigns Featured News Videos

Persil ProClean Scores Super Bowl Big with Bill Nye

Olivia Pearce

February 6, 2017February 6, 2017

Released during the third quarter of the big game, the latest spot by Persil features ‘The Professional’ and renowned scientist, Bill Nye. Persil ProClean, the...

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Head & Shoulders Picks Sofia Vergara for New Push

Deborah Joy Peter

February 6, 2017February 6, 2017

Head & Shoulders names Sofia Vergara spokesperson for its new 3 Action Formula shampoo which cleanses, protects, and moisturises. Head & Shoulders has named actress,...

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Featured Industry News Technology

Wunderman Welcomes Hires from Google and Facebook

Thomas Ng

February 6, 2017February 6, 2017

Wunderman has appointed two new Group Creative Directors at its office in New York to expand its creative offering in said market. Wunderman has named...

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Sprint Creates Car Spot to Address Verizon Bill Woes

Deborah Joy Peter

February 3, 2017February 3, 2017

Sprint has released a new spot titled Car for the Super Bowl broadcast. The advertisement was created by New York agency, Droga5. Sprint has unveiled...

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Toyota Celebrates Hispanic Loyalists with Book Tribute

Thomas Ng

February 3, 2017February 3, 2017

Toyota has launched The Book of Names, a limited-edition hardcover publication celebrating the loyalty and spirit of its Hispanic car owners. As a tribute to...

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Branding Campaigns Featured News Videos

Delta Celebrates Early Risers with New 4 A.M. Spot

Olivia Pearce

February 2, 2017February 2, 2017

Delta Air Lines has created a new advertisement, which captures the grit of its customers and employees in pursuit of new opportunities. Delta has launched...

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Wix Stars Jason Statham in #DisruptiveWorld Campaign

Joshua Hughes

February 2, 2017February 2, 2017

Wix has kick-started its #DisruptiveWorld series starring Gal Gadot and Jason Statham, in conjunction with the brand’s Super Bowl campaign. Cloud-based web development brand, Wix,...

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Bud Light Revives Spuds MacKenzie for the Super Bowl

Deborah Joy Peter

February 2, 2017August 23, 2017

Bud Light has released a second spot from its Famous among Friends push, which stars its advertising icon, Spuds MacKenzie. Bud Light, the official beer of...