Honda Civic Tour Lands OneRepublic as Headliner
The Honda Civic Tour will make 36 stops across America; the summer run launches in Kansas City on 7 July before moving to other cities....
Read Time:1 Minute, 20 Second
Read Time:3 Minute, 40 Second
Love Has No Labels Does Valentine’s with Fans of Love
The Ad Council’s Love Has No Labels movement has added a new extension to its campaign platform with the release of Fans of Love. To...
Read Time:1 Minute, 2 Second
Sony Music Dips into VR with The Chainsmokers
Sony is collaborating with The Chainsmokers and emerging artistes as well as using virtual reality to bring its latest brand campaign to life. Sony has...
Read Time:1 Minute, 12 Second
NBA Gatorade League Unveils Rebrand with New Name
The NBA Development League has inked a deal with Gatorade. The move has resulted in a name change and other marketing initiatives. Beginning with the...
Read Time:1 Minute, 50 Second
Y&R Establishes New Technology and Business Practice
Y&R has set up a practice for technology and business brands, and appointed WPP Global Leader of Dell, Joe Rivas, to head the platform. Y&R...
Read Time:1 Minute, 6 Second
Maxus UK Names Alex Steer Chief Strategy Officer
WPP’s Maxus UK has promoted its Head of TED, Alex Steer, to Chief Strategy Officer—a role created to further integrate technology. Maxus UK has elevated...
Read Time:1 Minute, 59 Second
Coca-Cola Weaves Love Story into Wanna Sprite Saga
Coca-Cola rolls out two new spots to introduce consumers to more products and pack sizes across America’s biggest advertising stage. Solidifying its ‘one brand’ strategy, Coca-Cola...
Read Time:1 Minute, 50 Second
Lincoln Continental Strikes a ‘Cord’ with Gary Clark Jr.
The Lincoln Motor Company has inked a deal with blues artiste, Gary Clark Jr., to star in a commercial spotlighting the 2017 Continental. The Lincoln...
Read Time:1 Minute, 47 Second
DishLatino Honours Hispanics with Sigue Haciéndola
English and Spanish programming service provider, DishLatino, has unveiled a campaign inspired by Hispanic pride, heritage, and success. DishLatino has launched Sigue Haciéndola, a marketing campaign...
Read Time:1 Minute, 42 Second
Pepsi Sparks Global Passion Moments with Football Push
To support its UEFA Champions League partnership, Pepsi has launched a global football campaign set to run in nearly 75 countries. Currently in the second...
Read Time:1 Minute, 28 Second
Gillette Ventures into Gaming via ESL Partnership
Gillette has inked a deal with ESL to sponsor the Intel Extreme Masters championship and collaborate with eSports athlete, Enrique Cedeño. Gillette has inked a deal...
Read Time:1 Minute, 15 Second
Petco Runs Campaign Targeting American Audience
The spot from the Petco push captures the brand's specialised services and scenes of people and their pets bonding over shared experiences. Having been in...