Technology Archives | World Branding Forum

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Grab Holdings, one of Southeast Asia’s leading super app, and Singtel, one of Asia’s leading communications technology group, are forming a consortium to apply for...

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Industry News Social Media Technology

Twitter to halt account deletion

Thomas Ng

November 28, 2019

Following the news that Twitter will be performing account deletion on dormant accounts, the social media company received many complaints with users protesting the move....

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Industry News Social Media Technology

Twitter to delete dormant accounts

Thomas Ng

November 27, 2019November 27, 2019

Twitter has announced it will be performing a mass deletion of dormant accounts which will result in freeing up user handles. The social media company...

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News Technology

Apple to launch health Research app

Thomas Ng

November 15, 2019

Apple announced yesterday that they will be rolling out a Research app allowing consumers to contribute to health research in the US. The three studies,...

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Advertising Social Media Videos

Google introduces shopping ads to YouTube

Joshua Hughes

November 6, 2019

YouTube, owned by Google, will be introducing shopping adverts in time for Christmas this year. The adverts will allow brands to show their products and...

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Campaigns Featured News Technology

BT teaches children to code in iconic London landmark takeover

Thomas Ng

October 29, 2019October 29, 2019

BT is helping 5 million schoolchildren learn coding skills through its ‘Barefoot’ tech education programme British Telecommunications – BT is taking over the world-famous Piccadilly...

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Campaigns Featured News Social Media

TikTok unveils Fun & Safe campaign to keep its community informed

Thomas Ng

October 24, 2019

TikTok "Fun & Safe" campaign informs young users about safety options and encourages usage of app safety tools TikTok, a popular social media app, has...

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Campaigns Featured News Technology

M&C Saatchi creates ASTRO for Puma Hybrid range

Thomas Ng

October 21, 2019

Puma hybrid range represented by AI tech athlete ASTRO in latest campaign by M&C Saatchi M&C Saatchi Melbourne has teamed up with Puma, a sports...

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Samsung and BBH London invite you to post a selfie with the ultimate backdrop

Thomas Ng

October 16, 2019

Samsung brand campaign goes to new heights to put your face in space Samsung is no stranger to bold marketing campaigns and today sets the...

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Campaigns Featured News Technology

Lexus Can You See with Your Ears campaign is exhilarating

Thomas Ng

October 9, 2019

Lexus campaign is designed to celebrate, provoke and satisfy curiosity Can you see with your ears? What emotion fits in the palm of your hand?...

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Advertising Marketing Social Media

Burger King tweet banned by ASA

Anisha Kapoor

October 2, 2019

The Advertising Standards Authority (ASA) banned a Burger King tweet made by the fast food chain. The tweet in May came following the news that...

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Marketing Social Media Technology

Instagram launch product notifications

Thomas Ng

October 1, 2019

Instagram launch product notifications in a new update, allowing brands to promote new products, and users to set up notifications for when they launch. The...