UGG Archives | World Branding Forum

Read Time:47 Second

Designed to inspire, the UGG lookbook showcases the versatile ways in which the line can be worked into everyday ensembles. UGG has partnered with famed...

Read Time:58 Second

Branding Featured News

UGG for Men Steps Up Game for Autumn Release

Olivia Pearce

September 2, 2016September 2, 2016

UGG for Men has launched new fall footwear lines under the Pearson Collection, which features 100 percent waterproof insole technology. UGG for Men, under Deckers Brands, is stepping into...

Read Time:1 Minute, 7 Second

Advertising Featured News

UGG Slips into Fall Street Style with Hailey Baldwin

Joshua Hughes

August 25, 2016August 25, 2016

Depicting a modern UGG aesthetic, Baldwin stars in a photo series set against the quintessential Californian backdrop of Venice Beach. UGG has teamed up with...

Read Time:1 Minute, 13 Second

Branding Campaigns Featured News

UGG Does Fall with Rosie Huntington-Whiteley

Olivia Pearce

August 23, 2016August 23, 2016

Running throughout the holiday season, the UGG push features a five-part video series featuring iconic style and Rosie Huntington-Whiteley. UGG, a division of Decker Brands,...

Read Time:1 Minute, 12 Second

Featured Marketing News

UGG Takes Premium Store Design to the Vegas Strip

Deborah Joy Peter

August 15, 2016August 15, 2016

The UGG outlet features the brand’s complete range which includes footwear, lounge wear, handbags, accessories, and home goods. UGG, a division of Decker Brands, has...

Read Time:1 Minute, 21 Second

Branding Campaigns Featured News

UGG Introduces Fresh Twist to Original Classic Boot

Olivia Pearce

July 21, 2016July 21, 2016

The UGG release features a media campaign set for the fall with the brand’s first global women’s ambassador, Rosie Huntington-Whiteley. UGG has unveiled a re-imagined...

Read Time:1 Minute, 13 Second

Branding Campaigns Featured News

UGG Launches Spring Line with Terrence Jenkins

Olivia Pearce

February 29, 2016February 29, 2016

Featured in the push, the Hepner Woven boasts interchangeable insoles; one set with 7-mm pure and another with leather UGG, a division of Deckers, has unveiled...