Technology Archives | World Branding Forum

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In said Essence role, Bullis will head the EMEA market, and grow the network’s existing and new client business across the region. Essence, a global digital...

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News Technology

AppNexus Inks Programmatic Buying Deal with Spotify

Thomas Ng

July 21, 2016July 21, 2016

Buyers can upload audio creatives and purchase inventory using the AppNexus Programmable DSP, which supports all digital media types. AppNexus has partnered with Spotify to enable programmatic...

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Featured News Technology

Mitsubishi Gets Smart and Mobile with Mirage G4

Thomas Ng

July 19, 2016July 19, 2016

The newly-launched interactive Mitsubishi Mirage G4 experience allows drivers to use their phones and laptop together to test the car. Mitsubishi Motors North America has launched a...

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Featured News Technology

Viber Signs with The Huffington Post for Sticker Series

Deborah Joy Peter

July 15, 2016July 15, 2016

The Huffington Post will launch Viber Public Chat to host discussions featuring celebrities, personalities, and brands across various topics. Viber, the messaging app with more...

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Featured News Technology

Samsung Dials into America with Latest Galaxy Tab

Thomas Ng

July 14, 2016July 14, 2016

Featuring a vibrant display, the latest Android OS, and upgradeable storage, the Samsung device is ideal for personal entertainment. Samsung Electronics America has launched the...

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Featured News Technology

Samsung Dials in with Team USA for Rio Games

Thomas Ng

July 11, 2016July 11, 2016

Samsung will deliver 12,500 Galaxy S7 edge Olympic Games Limited Edition units to all 2016 Olympians—to enhance their Rio experience. Samsung, the worldwide Olympic partner...

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Featured News Technology

Apple Introduces Organ Donor Registration to iPhone

Thomas Ng

July 8, 2016July 8, 2016

The new feature by Apple debuts in partnership with Donate Life America, with iPhone users now able to sign up as donors via mobile. Apple...

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News Technology

Avast Secures Deal to Acquire AVG for $1.3 Billion

Thomas Ng

July 7, 2016July 7, 2016

Avast is set to purchase all outstanding ordinary shares for $25.00 per share in cash, for a total consideration of approximately $1.3 billion. Security software giant, Avast, has...

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Featured News Technology

Publicis Groupe Inks Global Partnership with Tencent

Thomas Ng

July 5, 2016July 5, 2016

The alliance transcends the three solution hubs under Publicis Groupe—Publicis Media, Publicis.Sapient, and Publicis Communications. Publicis Groupe has entered into a strategic partnership with Tencent, the technology...

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Branding Campaigns Featured News Videos

Has Wagg Barked Up the Right Tech with First Dog TV Remote?

Olivia Pearce

June 30, 2016June 30, 2016

The newly developed dog-friendly prototype by Wagg marks the launch of Dogglebox, a one-off spoof with a completely canine cast. Pet food brand, Wagg, based...

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Featured News Technology

Twitter Sweeps in with #Stickers for Photo Editing

Thomas Ng

June 28, 2016June 28, 2016

#Stickers is a tool allowing users to pick from hundreds of accessories, emojis and props, and stick them anywhere on their photos. Twitter has launched...

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Hisense Goes Football Freestyling with Social Push

Joshua Hughes

June 24, 2016June 24, 2016

Hisense has engaged influencers from European markets UK, France, Spain, Germany, and Italy for its UEFA Euro 2016 campaign. As headline sponsor for UEFA Euro 2016, Hisense...