Technology Archives | World Branding Forum

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Wileyfox expanded its portfolio with the introduction of the Swift 2 collection which sports a fresh look and boasts major tech upgrades. London-based mobile manufacturer,...

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Safilo Enhances Eyewear Production with 3D Printing

Deborah Joy Peter

November 3, 2016November 4, 2016

Safilo has stuck a partnership with Stratasys; the eyewear giant will use 3D printing for several key brands like Carrera, Dior, and more. Global eyewear...

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Goodyear Signs On with Pro Football Hall of Fame

Thomas Ng

October 31, 2016October 31, 2016

Goodyear will share Blimpworthy stories through Hall of Famers, with a focus on the moments in time which transformed their careers. Tyre giant, Goodyear has...

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TomTom Inspires Outdoor Enthusiasts to Get Going

Joshua Hughes

October 27, 2016October 27, 2016

TomTom has launched an ad campaign with television, cinema, print, digital, and OOH elements to promote its sports wearables segment. Fitness technology brand, TomTom Sports,...

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Featured News Technology Videos

IBM Reimagines Education with Pearson Partnership

Thomas Ng

October 27, 2016October 27, 2016

Equipping instructors with key insights, the IBM alliance helps one better manage courses and flags students needing extra assistance. IBM and Pearson have entered into a...

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Acura Redefines Racing Luxury with TLX GT Debut

Thomas Ng

October 26, 2016October 26, 2016

The Acura upgrade offers a rear deck-lid spoiler, side-sill garnishes, an optional 19-inch Diamond Cut wheel and tire kit, and other features. Acura has introduced...

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Design Featured News Technology

Vision Direct Sets Sights on Prescription Glasses

Thomas Ng

October 25, 2016October 25, 2016

Vision Direct has expanded to include prescription glasses, and along with the introduction, a 100-day money back guarantee on the range. Europe-based online contact lens...

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Branding Featured News Videos

Reebok Enhances Fluidity with Liquid Factory

Olivia Pearce

October 24, 2016October 24, 2016

The first concept shoe born from the process is the Reebok Liquid Speed, an energy-return-focused shoe with foot sensory feedback. Reebok has introduced Liquid Factory, a...

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Asics America Goes the Extra Mile for New York City

Thomas Ng

October 13, 2016October 13, 2016

The Asics Extra Mile push includes digital, social, advertising, outdoor, retail activations, live events, and an enhanced online experience. Sport performance brand, Asics, has launched...

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Featured News Technology Videos

Sony Pictures Picks James Corden for Emojimovie

Thomas Ng

October 10, 2016October 10, 2016

Sony Pictures has named James Corden and Ilana Glazer to its 2017 cast of the animated comedy, Emojimovie: Express Yourself. Sony Pictures Animation has partnered...

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Featured News Technology Videos

Lucasfilm Unveils World Premiere of Betrayed Trailer

Deborah Joy Peter

October 7, 2016October 8, 2016

The Lucasfilm trailer reveals a first look at the prequel to the upcoming Star Wars: The Old Republic – Knights of the Eternal Throne. Lucasfilm...

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Branding Featured News

Seiko Debuts New Boutique in Miami Design District

Deborah Joy Peter

October 3, 2016October 3, 2016

The new Miami Seiko boutique boasts a design that conveys the brand's vision, with an emphasis on innovation, refinement, and luxury. Seiko celebrates the second boutique to enter the...